About this title: When it comes to advertising on the web, you just can't argue with the numbers. A $7 billion market today is expected to grow to $18.9 billion by 2010. Jupiter Research also estimates that search advertising will be a larger share of the market than display advertising by 2010. These phenomenal numbers are due largely to Google, which has changed ...
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Note: This is a general synopsis. Each listing is described below.
Binding: Paperback
Publisher: O'Reilly Media, Inc
Date Published: 2006-01-19
ISBN-13:9780596101084ISBN:0596101082
Description: Good. 2006 paperback, HIGHLIGHTING IN TEXT, All of our products are cleaned with an disinfectant for your protection before shipping. read more
Edition: First edition.
Binding: Trade paperback
Publisher: O'Reilly Media
Date Published: 2006
ISBN-13:9780596101084ISBN:0596101082
Description: New. No dust jacket as issued. Google Advertising Tools: Cashing in with AdSense and AdWords, and the Google APIs by Harold Davis. Full-Size. Book shop sticker. New. read more
"It is estimated that Google ads reach 80% of all Internet users. No other advertising system or promotional scheme (including spam campaigns) can boast such coverage. Cashing in on Google ads either as an advertiser through AdWords or by getting paid by the click for hosting Google ads through Adsense is a pretty quick and simple process.
Google Advertising Tools is meant for the beginner advertiser or new website owner who would like to make a little extra money through hosting Google ads. This book takes the reader through the whats, the whys, the hows, and the wheres of these options. Much of the more complicated parts of these processes are even detailed step by step complete with illustrations of what the reader will see at the website. I do suggest this book to those new to Google ads. However, I also think that those already participating in these programs with find a few helpful hints and tips, particularly in the optimizing sections."
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