About this title: This work relates metaphorically relevant segments of a 2,500-year-old classic Sun Tzu's "Art of War" to insights gained through statistical analyses of a corporate database built through capturing CEO's perceptions of strategy processes within major publicly-listed ASEAN corporations (Singapore, Malaysia, Thailand, Philippines and Indonesia). This research work has captured widespread press attention across the ASEAN countries including Korea Times. The entire research process of documenting the strategy processes in ASEAN corporations and integrating empirical findings with Sun Tzu's ...
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Binding: Hardcover
Publisher: Butterworth-Heinemann
Date Published: 12-1-94
ISBN-13:9780409996838ISBN:0409996831
Description: Good. No Highlights or Markups, all pages are intact, Slight Shelfwear, the corners may be slightly dented, may have mildew. Dust Jacket may be missing. read more
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