About this title: MARKETING: THE CORE, 2/e by Kerin, Berkowitz, Hartley, and Rudelius continues the tradition of cutting-edge content and student-friendliness set by Marketing 8/e, but in a shorter, more accessible package. The Core distills Marketing's 22 chapters down to 18, leaving instructors just the content they need to cover the essentials of marketing in a ...
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Note: This is a general synopsis. Each listing is described below.
Description: Good. Shows some signs of wear, and may have some markings on the inside. Shipped to over one million happy customers. Your purchase benefits world literacy! read more
Description: Very Good. Great condition for a used book! Minimal wear. Shipped to over one million happy customers. Your purchase benefits world literacy! read more
Description: Good. Shows some signs of wear, and may have some markings on the inside. Shipped to over one million happy customers. Your purchase benefits world literacy! read more
Description: Very Good. Great condition for a used book! Minimal wear. Shipped to over one million happy customers. Your purchase benefits world literacy! read more
Description: Very good. No dust jacket as issued. Solid book with clean pgs, book shows mild shelf, wear, small stain on lower back cover. 28 p. Contains: Illustrations. Audience: General/trade. read more
Description: Very Good. International Edition. Great condition for a used book! Minimal wear. Shipped to over one million happy customers. Your purchase benefits world literacy! read more
Binding: Paperback
Publisher: Irwin/McGraw-Hill
Date Published: 2003-09
ISBN-13:9780072547030ISBN:0072547030
Description: Very Good. Looks practically new. Text has no markings or bent pages. Cover is clean, binding tight. Expedited available with tracking number. read more
Description: Poor. Contains: Illustrations. Audience: General/trade. I have for sale a POOR CONDITION softbound textbook of 425 pages titled " MARKETING: THE CORE " Second Edition, written by Kering and published in 2007 by McGraw Hill ( ISBN 0-07-299989-6 ) (14753) This textbook includes the supplement titled " McGraw-Hill Online Resources ". The code is exposed so there is no assurance it will still function. The textbook is still intact, but there is inside binding exposed at the center of the book. This ... read more
Description: Fair. No dust jacket. 28 p. Contains: Illustrations. Audience: General/trade. I have for sale a FAIR CONDITION softbound textbook of 425 pages titled " MARKETING: THE CORE " Second Edition, written by Kering and published in 2007 by McGraw Hill ( ISBN 0-07-299989-6 ) (14263) This textbook includes the supplement titled " McGraw-Hill Online Resources ". The code is exposed so there is no assurance it will still function. This textbook has moderate to considerable cover, edges and corner wear. ... read more
Description: Fair. No dust jacket. Contains: Illustrations. Audience: General/trade. I have for sale a FAIR CONDITION softbound textbook of 425 pages titled " MARKETING: THE CORE " Second Edition, written by Kering and published in 2007 by McGraw Hill ( ISBN 0-07-299989-6 ) (17477) This textbook includes the supplement titled " McGraw-Hill Online Resources ". The code is exposed so there is no assurance it will still function. This textbook has moderate cover, corner and edge wear. The cover corners are ... read more
Description: Good. No dust jacket. Contains: Illustrations. Audience: General/trade. I have for sale a GOOD CONDITION softbound textbook of 425 pages titled " MARKETING: THE CORE " Second Edition, written by Kering and published in 2007 by McGraw Hill ( ISBN 0-07-299989-6 ) (16105) This textbook includes the supplement titled " McGraw-Hill Online Resources ". The code is exposed so there is no assurance it will still function. This textbook has moderate cover, corner and edge wear. The cover corners are ... read more
Description: Good. No dust jacket. I have for sale a GOOD CONDITION softbound textbook of 425 pages titled " MARKETING: THE CORE " Second Edition, written by Kering and published in 2007 by McGraw Hill ( ISBN 0-07-299989-6 ) (14945) This textbook includes the supplement titled " McGraw-Hill Online Resources ". The code is exposed so there is no assurance it will still function. This textbook has moderate cover, corner and edge wear. The cover corners and edges are somewhat battered, creased, folded, split ... read more
Description: Good. No dust jacket. Contains: Illustrations. Audience: General/trade. I have for sale a GOOD CONDITION softbound textbook of 425 pages titled " MARKETING: THE CORE " Second Edition, written by Kering and published in 2007 by McGraw Hill ( ISBN 0-07-299989-6 ) (17566) This textbook includes the supplement titled " McGraw-Hill Online Resources ". The code originally comes exposed so there is no assurance it will still function. This textbook has minor to moderate cover, corner and edge wear. A ... read more
Description: Good. No dust jacket. Contains: Illustrations. Audience: General/trade. I have for sale a GOOD CONDITION softbound textbook of 425 pages titled " MARKETING: THE CORE " Second Edition, written by Kering and published in 2007 by McGraw Hill ( ISBN 0-07-299989-6 ) (16104) This textbook includes the supplement titled " McGraw-Hill Online Resources ". The code is exposed so there is no assurance it will still function. This textbook has minor cover, corner and edge wear. The cover corners are ... read more
Description: Good. No dust jacket. Contains: Illustrations. Audience: General/trade. I have for sale a GOOD CONDITION softbound textbook of 425 pages titled " MARKETING: THE CORE " Second Edition, written by Kering and published in 2007 by McGraw Hill ( ISBN 0-07-299989-6 ) (16103) This textbook includes the supplement titled " McGraw-Hill Online Resources ". The code is exposed so there is no assurance it will still function. This textbook has minor cover, corner and edge wear. The cover corners are ... read more
Description: Good. No dust jacket. I have for sale a GOOD CONDITION softbound textbook of 425 pages titled " MARKETING: THE CORE " Second Edition, written by Kering and published in 2007 by McGraw Hill ( ISBN 0-07-299989-6 ) (14980) This textbook includes the supplement titled " McGraw-Hill Online Resources ". The code is originally exposed, so there is no assurance it will still function. This textbook shows minor cover, corner and edge wear. The cover corners are very slightly curled, scuffed and split. ... read more
Description: Good. No dust jacket. I have for sale a GOOD CONDITION softbound textbook of 425 pages titled " MARKETING: THE CORE " Second Edition, written by Kering and published in 2007 by McGraw Hill ( ISBN 0-07-299989-6 ) (14944) This textbook includes the supplement titled " McGraw-Hill Online Resources ". The code is exposed so there is no assurance it will still function. This textbook has minor to moderate cover, corner and edge wear. The cover corners and edges arevery slightly curled, scuffed and ... read more
Description: Good. No dust jacket. Contains: Illustrations. Audience: General/trade. I have for sale a GOOD CONDITION softbound textbook of 425 pages titled " MARKETING: THE CORE " Second Edition, written by Kering and published in 2007 by McGraw Hill ( ISBN 0-07-299989-6 ) (16102) This textbook includes the supplement titled " McGraw-Hill Online Resources ". The code is exposed so there is no assurance it will still function. This textbook has minor cover, corner and edge wear. The cover corners are ... read more
Description: Good. No dust jacket. Contains: Illustrations. Audience: General/trade. I have for sale a GOOD CONDITION softbound textbook of 425 pages titled " MARKETING: THE CORE " Second Edition, written by Kering and published in 2007 by McGraw Hill ( ISBN 0-07-299989-6 ) (14792) This textbook includes the supplement titled " McGraw-Hill Online Resources ". The code is originally exposed, so there is no assurance it will still function. This textbook shows minor to moderate cover, edges and corner wear. ... read more
Description: Good. No dust jacket. 28 p. Contains: Illustrations. Audience: General/trade. I have for sale a GOOD CONDITION softbound textbook of 425 pages titled " MARKETING: THE CORE " Second Edition, written by Kering and published in 2007 by McGraw Hill ( ISBN 0-07-299989-6 ) (17478) This textbook includes the supplement titled " McGraw-Hill Online Resources ". The code is exposed so there is no assurance it will still function. This textbook has moderate cover, corner and edge wear. The cover corners ... read more
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