About this title: "Customer Relationship Management" presents a ground-breaking strategic framework for successful CRM policy. Built around Professor Payne's five key processes, the book demonstrates a systematic management progression that will guarantee the maximum impact and efficiency of a CRM programme. The book backs up these five processes - strategy ...
read more
Note: This is a general synopsis. Each listing is described below.
Description: Good. Shows some signs of wear, and may have some markings on the inside. Shipped to over one million happy customers. Your purchase benefits world literacy! read more
Binding: Hardcover
Publisher: Butterworth-Heinemann
Date Published: 2002
ISBN-13:9780750656771ISBN:0750656778
Description: Good in fine dust jacket. Highlighting/underlining. Sewn binding. Cloth over boards. 302 p. Audience: General/trade. 2 case studies have some penned notes. The rest of the book including DJ is like new. read more
Binding: Hardback
Publisher: Elsevier Science
Date Published: 2002
ISBN-13:9780750656771ISBN:0750656778
Description: BRAND NEW HARDBACK. 9.21 by 6.14 inches. (302 pages) customer relationsh1p management presents a ground-breaking strategic framework for successful crm policy. built around professor payne's five key processes, the book demonstrates a systematic management progression that will guarantee the maximum impact and efficiency of a crm programme. the book backs up these five processes-strategy development, value creation, channel and media integration, information management and performance ... read more
Binding: Hardback
Publisher: BUTTERWORTH HEINEMANN
Date Published: 2002
ISBN-13:9780750656771ISBN:0750656778
Description: New. Customer Relationship Management presents a ground-breaking strategic framework for successful CRM policy. Built around Professor Payne's five key processes, the book demonstrates a systematic management progression that will guarantee the maximum im... read more
Description: New. PLEASE NOTE: All books are promptly imported from the UK using DHL or Royal Mail international mail WITH TRACKING NUMBER. D elivery is typically 5-10 working days. Please do not select expedited shipping. Professional and reliable bookseller (est.1987). read more
Description: New. PLEASE NOTE: All books are promptly shipped from our UK warehouse using Royal Mail or DHL. International Priority mail for non-UK deliveries. Delivery is typically 2-4 working days for UK delivery. Heavier or more expensive books are shipped with a TRACKING NUMBER. Professional and reliable bookseller (est.1987). read more
We guarantee every item's condition, as described on Alibris. If you are not satisfied that an item is as described, return your purchase for a refund.