About this title: In today's ultra-competitive global economy, intangibles are increasingly taking centre stage in firms' business strategies and investors' valuations. Physical and financial assets are becoming commodities, yielding at best a competitive return on investment. In their place, intangible assets such as patents, brands, unique business processes, breakthrough scientific discoveries and strategic alliances are what firms are using to create dominant market positions, control risk, generate abnormal profits, and achieve growth and wealth. The dramatic rise and fall of high-technology company ...
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Note: This is a general synopsis. Each listing is described below.
Binding: Hardcover
Publisher: Oxford University Press, USA
Date Published: 4/10/2003
ISBN-13:9780199256938ISBN:0199256934
Description: Very Good. 0199256934 Very Good and Unread! Text is clean and unmarked! Has a publishers mark. Has minor shelf wear (crease) from storage. --Be Sure to Compare Seller Engine Feedback and Ratings Before Purchasing— read more
Binding: Hardcover
Publisher: OUP Oxford
Date Published: 2003
ISBN-13:9780199256938ISBN:0199256934
Description: New. BRAND NEW and ready for dispatch. Delivery normally within 4/7 days. Our reputation is built on our Speedy Delivery Service and our Customer Service Team. read more
Description: Very Good/ In Very Good Dustwrapper. 560pp. Nice clean bright tight book in untorn dustwrapper but with "damaged" stamp on title page-no obvious damage. read more
Binding: Hardback
Publisher: OXFORD UNIV PR
Date Published: 2003
ISBN-13:9780199256938ISBN:0199256934
Description: New. Wealth and growth in today's economies are driven primarily by intangible assets. Physical and financial assets are rapidly becoming commodities, yielding at best a competitive return on investment. Abnormal profits, dominant market position and even... read more
Description: Very good. Used, remainders or ex-library, english-speaking-service, Gebraucht oder Verlagsrestbestand, evtl. aus Bibliotheksbestand, bei mehrbändigen Werken bitten wir um vorherige Anfrage, korrekte Rechnung mit ausgewiesener MwSt., deutschsprachiger Service, 14-Tage-Rückgaberecht. read more
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