About this title: Robert F. Bruner, Mark R. Eaker, R. Edward Freeman, Robert E. Spekman, Elizabeth Olmsted Teisberg, and S. Venkataraman The ultimate guide to modern business For over ten years, business leaders have relied on The Portable MBA to guide them through the cutting-edge business theories and practices taught in today's top MBA programs. This completely ...
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Note: This is a general synopsis. Each listing is described below.
Edition: 4th Edition
Binding: Hardcover
Publisher: John Wiley & Sons
Date Published: 2003
ISBN-13:9780471222842ISBN:0471222844
Description: Good in Poor jacket. The dust jacket has nicks & indentations, & also a tear near the bottom of the spine. The cover has dented corners. There are some check marks in the table of contents; otherwise, clean text. read more
Binding: Hardcover
Publisher: Wiley
Date Published: 2002-11-08
ISBN-13:9780471222842ISBN:0471222844
Description: Good. Dust jacket has a little edge wear. Text unmarked and in good shape. Small stain on inside back cover/last page. Good as a reading copy. read more
Binding: Hardcover
Publisher: Wiley
Date Published: 2002-11-08
ISBN-13:9780471222842ISBN:0471222844
Description: Very Good. NO text markings/notes! 100% Guarantee. Cover excellent: almost new-looking, minor bump at bottom spine edge. Jacket very good: shines, minor wear around edges. Pages excellent: straight except for a few very slightly bumped cornertips, unmarked. Some minor smudging on bottom edge of page block. Binding is tight and pageblock is very square. 4th Edition, 2003 printing. [If any supplemental media, CDs, or codes are included, they've been specified in this description. ] Shipped daily ... read more
Edition: 4th edition
Binding: Hardback
Publisher: Wiley New York
Date Published: 2003
ISBN-13:9780471222842ISBN:0471222844
Description: BRAND NEW HARDBACK. 260 by 186 mm. Robert f. bruner, mark r. eaker, r. edward freeman, robert e. spekman, elizabeth olmsted teisberg, and s. venkataraman the ultimate guide to modern business for over ten years, business leaders have relied on the portable mba to guide them through the cutting-edge business theories and practices taught in today's top mba programs. this completely revised edition of the classic volume incorporates the lessons learned from the dot-com craze, explores the ... read more
Binding: Hardcover
Publisher: Wiley
Date Published: 2002
ISBN-13:9780471222842ISBN:0471222844
Description: Good. Used Condition-GOOD can be a well cared for Book that is in great condition to a Book that may show some signs of wear. GOOD Books sometimes are permanently marked; have some spine or page creases; exibit signs of aging or an ExLibrary copy. ** Sometimes grease pencil or permanent marking on cover. May contain limited notes and or highlighting. 100% Satisfaction guaranteed on all purchases. ** SHIPS FROM USA-Domestic Delivery takes 5-14 days ** read more
Edition: 4 SUB
Binding: Hardback
Publisher: John Wiley & Sons Inc
Date Published: 2003
ISBN-13:9780471222842ISBN:0471222844
Description: Praise for The PORTABLE MBA THIRD EDITION "This is a first-rate book by a first-rate group of scholars. It provides a clear distillation of some very powerful new concepts and integrates [them] into a practical general management framework that will... read more
Binding: Hardcover
Publisher: Wiley
Date Published: 2002-11-08
ISBN-13:9780471222842ISBN:0471222844
Description: Good. Excellent customer service. May ship from alternate location depending on your zip code and availability. Satisfaction guaranteed! ! read more
Description: New in new dust jacket. Book in Fairly New condition. Ships via Regular Mail/ FedEx Courier, Please allow 5 to 6 business days for delivery. read more
Description: New in new dust jacket. Book in Fairly New condition. Ships via Regular Mail/ FedEx Courier, Please allow 5 to 6 business days for delivery. read more
"This is a much maligned book in the other Goodreads reviews. The negative reviews are a consequence of the book being poorly titled. It is titled The Portable MBA, and misleads buyers that it is MBA content. In reality this is the introduction to the Portable MBA series of books. The content of this book is better described as an overview of business for non-business people, similar to the material you get in pre-requisites for an MBA program.
There are actually some very useful chapters in the book. The reviewers have focused on the weakness of the Accounting and Finance chapters. It is silly to expect all of Accounting and Finance to be addressed in two 20 page chapters, There are separate 400+ page volumes in the series on those topics.
The sections on positioning and competitive analysis (in the strategy chapter), strategic alliances, and identifying macrotrends and developing scenarios for the future of a market are very useful to the novice manager.
Other reviewers have complained that the book is written for an 8th grader. That is unfair to the authors. The language is college level. Don't confuse clarity with simplicity. It just happens to be a good example of quality business writing that is easy to read (good paragraph construction, jargon is minimized, declarative sentences). It definitely doesn't read like most turgid academic writing that strives to be "scholarly.""
The material in this book is so basic it is more like a high school introduction.
Having been in the stock market for a number of years, I looked first at the accounting & finance chapters. The material is presented as if the reader didn't know what accounting or finance are, let alone broadening a person's understanding of the subjects.
That was enough, this book is not worth wasting time on."
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