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A technique for producing ideas

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A technique for producing ideas

by James Webb Young

About this title: This title offers a step-by-step technique for sparking breakthrough creativity in advertising - or any field. Since its publication in 1965, "A Technique for Producing Ideas" has helped thousands of advertising copywriters smash through internal barriers to unleash their creativity. Professionals from poets and painters to scientists and engineers have also used the techniques in this concise, powerful book to generate exciting ideas on demand, at any time, on any subject. Now let James Webb Young's unique insights help you look inside yourself to find that big, elusive idea - and once and ... read more

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A Technique for Producing Ideas (Advertising Age Classics Library) new book

A Technique for Producing Ideas (Advertising Age Classics Library)

by James Young

price: $3.14

Ships from TN, USA Order this item today and it should be delivered to any address by Thursday, December 24.

Binding: Softcover ISBN-13: 9780071410946 ISBN: 0071410945

Description: New. GREAT BUY. Brand New From US Distributor. WE ARE A 5 STAR SELLER with OVER 3, 500, 000 BOOKS SOLD. read more

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Book: New

Available qty: >10

 

seller information:

Name: Smoky Mountain Books, TN, USA

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A Technique for Producing Ideas (Advertising Age Classics Library) used book

A Technique for Producing Ideas (Advertising Age Classics Library)

by Young, James

price: $3.90

Ships from PA, USA Order this item today and it should be delivered to any address by Thursday, December 24.

Edition: 1st edition Binding: Paperback Publisher: McGraw-Hill Date Published: 1/21/2003 ISBN-13: 9780071410946 ISBN: 0071410945

Description: Fine. 0071410945 Ships next business day. NEW/UNREAD! ! ! Text is Clean and Unmarked! --Be Sure to Compare Seller Feedback and Ratings before Purchasing--Has a small black line on bottom/exterior edge of pages. May have light shelf wear to cover from storage, if any. read more

condition:

Book: Fine/Like New

 

seller information:

Name: spellbound, PA, USA

Reliability: Best

A Technique for Producing Ideas (Advertising Age Classics Library) new book

A Technique for Producing Ideas (Advertising Age Classics Library)

by James Young

price: $5.57

Ships from MI, USA Order this item today and it should be delivered to any address by Thursday, December 24.

Binding: Paperback Publisher: McGraw-Hill Date Published: 2003 ISBN-13: 9780071410946 ISBN: 0071410945

Description: Brand New from Publisher. No Remainder Mark. -Great Buy! -100% Satisfaction Guarantee. read more

condition:

Book: New

Available qty: >10

 

seller information:

Name: BargainBookStores, MI, USA

Reliability: Best

A Technique for Producing Ideas (Advertising Age Classics Library) new book

A Technique for Producing Ideas (Advertising Age Classics Library)

by James Young

price: $6.65

Ships from CO, USA Order this item today and it should be delivered to any address by Thursday, December 24.

Binding: Paperback Publisher: McGraw-Hill Date Published: 2003 ISBN-13: 9780071410946 ISBN: 0071410945

Description: New. Brand New! Buy with confidence-your satisfaction is guaranteed at B-Logistics! Due to the large scale of our operation, we do not have access to the specific contents/condition of our items. Please note that Expedited shipping is not available at this time. read more

condition:

Book: New

 

seller information:

Name: UniversalAthenaeum, CO, USA

Reliability: Best

used book

A Technique for Producing Ideas

by Young, James Webb, and Bernbach, William (Foreword by)

price: $6.75

Ships from CO, USA Order this item today and it should be delivered to any address by Thursday, December 24.

Edition: 3rd Ed. Binding: Hardcover Publisher: Crain books Date Published: 1975 ISBN-13: 9780872510975 ISBN: 0872510972

Description: Good. No dust jacket as issued. Ex-library. 1975 Crain books hard cover. Typical ex-lib stamps & labels. Pages bright with some reading wear, a few bent page corners & some wrinkles, light shelf wear. Good solid book. Library binding. 64 p. read more

condition:

Book: Good

 

seller information:

Name: RNJBooksNStuff, CO, USA

Reliability: Best

used book

A Technique for Producing Ideas

by James Webb Young

price: $6.75

Ships from NJ, USA Order this item today and it should be delivered to any address by Thursday, December 24.

Binding: Unknown Binding Publisher: Crain Communications Date Published: 1984 ISBN-13: 9780872510975 ISBN: 0872510972

Description: Fine. Slight shelf wear. Pages appear to be FREE of markings. GoodwillnyBooks is committed to providing each customer with the highest standard of customer service. You may return new items within 30 days of delivery for a full refund. read more

condition:

Book: Fine/Like New

 

seller information:

Name: GoodwillnyBooks, NJ, USA

Reliability: Best

used book

A Technique for Producing Ideas

by James Webb Young

price: $6.75

Ships from PA, USA Order this item today and it should be delivered to any address by Thursday, December 24.

Binding: Unknown Binding Publisher: Crain Communications Date Published: 1984 ISBN-13: 9780872510975 ISBN: 0872510972

Description: Acceptable. MAY HAVE COVER WEAR, SPINE CREASES, HIGHLIGHTING, UNDERLINING & PAGES YELLOWED FROM AGE. FASTER SERVICE FROM US! ! ! read more

condition:

see description

 

seller information:

Name: BOOKS_AT_HALF, PA, USA

Reliability: Best

A Technique for Producing Ideas new book

A Technique for Producing Ideas

by Young, James Webb, and Bernbach, William (Foreword by), and Young James

price: $6.95

Ships from NV, USA Order this item today and it should be delivered to any address by Thursday, December 24. Eligible for Super Value Shipping

Binding: Trade paperback Publisher: McGraw-Hill Date Published: 2003 ISBN-13: 9780071410946 ISBN: 0071410945

Description: New. Trade paperback (US). Glued binding. 64 p. Advertising Age Classics Library. read more

condition:

Book: New

Available qty: >10

 

seller information:

Name: Alibris, NV, USA
Eligible for free shipping

Reliability: Best

used book

Technique for Producing Ideas 2nd Edition

by James W Young

price: $11.99

Ships from MI, USA Order this item today and it should be delivered to any address by Thursday, December 24.

Binding: Hardcover Publisher: UNSPECIFIED VENDOR Date Published: 0000

Description: Good. 3RD PRINTING 1965. read more

condition:

Book: Good

 

seller information:

Name: Gibsons Bookstore, MI, USA

Reliability: Best

A Technique for Producing Ideas new book

A Technique for Producing Ideas

by Young, James

price: $15.48

Ships from WARKS, UNITED KINGDOM Order this item today and it should be delivered to any address by Thursday, December 24.

Binding: Paperback Publisher: McGraw-Hill Education(McGraw-Hill Professional) Date Published: 2003 ISBN-13: 9780071410946 ISBN: 0071410945

Description: BRAND NEW PAPERBACK. 7 by 5 inches. (64 pages) a step-by-step technique for sparking breakthrough creativity in advertising--or any field since its publication in 1965, a technique for producing ideas has helped thousands of advertising copywriters smash through internal barriers to unleash their creativity. professionals from poets and painters to scientists and engineers have also used the techniques in this concise, powerful book to generate exciting ideas on demand, at any time, on any ... read more

condition:

Book: New

 

seller information:

Name: Quartermelon, WARKS, UNITED KINGDOM

Reliability: Best

A Technique for Producing Ideas new book

A Technique for Producing Ideas

by Young, James Webb

price: $17.34

Ships from WARKS, UNITED KINGDOM Order this item today and it should be delivered to any address by Thursday, December 24.

Edition: NEW ED Binding: Paperback Publisher: MCGRAW-HILL EDUCATION-EUROPE Country = UNITED STATES Date Published: 2003 ISBN-13: 9780071410946 ISBN: 0071410945

Description: BRAND NEW PAPERBACK. 64 pages. (64 pages) offers a step-by-step technique for sparking breakthrough creativity in advertising-or any field. edition new ed (Paperback) read more

condition:

Book: New

 

seller information:

Name: Quartermelon, WARKS, UNITED KINGDOM

Reliability: Best

Technique for Producing Ideas used book

Technique for Producing Ideas

by James Webb Young

price: $60.00

Ships from MA, USA Order this item today and it should be delivered to any address by Thursday, December 24.

Binding: Paperback Publisher: NTC/Contemporary Publishing Company Date Published: 1988-01 ISBN-13: 9780844230009 ISBN: 0844230006

Description: Very Good. This copy states 1989 Printing, which is in excellent condition. No visible markings, highlights, underlining, tears to text. Tight spine. No Dust Jacket. Clean Soft Cover with light shelf wear. Great copy, worth having at an affordable price. (6H-11) read more

condition:

Book: Good

 

seller information:

Name: Howell's Used Books, MA, USA

Reliability: Best

used book

Technique for Producing Ideas Sixth Edition 1949 (Hardcover)

by Young, James

price: $65.00

Ships from GA, USA Order this item today and it should be delivered to any address by Thursday, December 24.

Binding: Hardcover Publisher: American Publications Inc.

Description: Used-Acceptable. No Jacket. 1949 Sixth Edition American Publications Inc. Hardcover; Some Page Yellowing; Corner Wear; Edge Wear; Shelf Wear; Tight Spine; Acceptable Condition; Reliable customer service and no-hassle return policy. read more

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see description

 

seller information:

Name: Read It Again, GA, USA

Reliability: Best

new book

A Technique for Producing Ideas

by Young, James Webb

price: $94.36

Ships from DC, USA Order this item today and it should be delivered to any address by Thursday, December 24.

Binding: Hardcover Publisher: Natl Textbook Co Trade

Description: New. B000R30EKG New. Still in shrink wrap. Looks like an interesting title! read more

condition:

Book: New

 

seller information:

Name: BaliforniaBooks, DC, USA

Reliability: Best

Technique for Producing Ideas used book

Technique for Producing Ideas

by James Webb Young

price: $99.50

Ships from IN, USA Order this item today and it should be delivered to any address by Thursday, December 24.

ISBN-13: 9780844230009 ISBN: 0844230006

Description: Good. Shows some signs of wear, and may have some markings on the inside. Shipped to over one million happy customers. Your purchase benefits world literacy! read more

condition:

Book: Good

 

seller information:

Name: Better World Books, IN, USA

Reliability: Best

used book

A Technique for Producing Ideas

by James Webb Young

price: $110.59

Ships from MI, USA Order this item today and it should be delivered to any address by Thursday, December 24.

Binding: Hardcover Publisher: American Publications Inc. (API) Date Published: 1949-01-01

Description: Very Good. HARDCOVER: Book is vg, 7th editionDaily shipping, large selection! ! ! read more

condition:

Book: Very Good

 

seller information:

Name: Springys Treasures, MI, USA

Reliability: Best

A Technique for Producing Ideas (Advertising Age Classics Library) used book

A Technique for Producing Ideas (Advertising Age Classics Library)

by James Young

price: $3.27

Ships from TX, USA Order this item today and it should be delivered to any address by Thursday, December 24.

Binding: Paperback Publisher: McGraw-Hill Date Published: 2003 ISBN-13: 9780071410946 ISBN: 0071410945

Description: Good. Some shelf wear. Few to No Markings in Text. Price sticker on Cover. Shows wear. read more

condition:

Book: Good

 

seller information:

Name: Books Beyond Borders, TX, USA

Reliability: High

A Technique for Producing Ideas new book

A Technique for Producing Ideas

by Young

price: $4.55

Ships from NJ, USA Order this item today and it should be delivered to any address by Thursday, December 24.

Binding: Softcover ISBN-13: 9780071410946 ISBN: 0071410945

Description: BRAND NEW. 0071410945. read more

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Book: New

Available qty: >10

 

seller information:

Name: indoo, NJ, USA

Reliability: High

used book

Technique for Producing Ideas

by Young, James Webb

price: $5.00

Ships from WA, USA Order this item today and it should be delivered to any address by Thursday, December 24.

Binding: Hardcover

Description: Very Good jacket. Previous owner's name written inside. Minor wear. Text is clean. read more

condition:

Book: Very Good

 

seller information:

Name: Orca Books, WA, USA

Reliability: High

used book

A technique for producing ideas

by Young, James Webb

price: $5.50

Ships from CA, USA Order this item today and it should be delivered to any address by Thursday, December 24.

Edition: 4th ed., 4th printing Binding: Hardcover Publisher: Advertising publications, inc., Chicago, IL Date Published: 1970

Description: Very good. No dust jacket. 62 p. 19 cm. read more

condition:

Book: Very Good

 

seller information:

Name: Tehanu's Books, CA, USA

Reliability: High

Technique for Producing Ideas new book

Technique for Producing Ideas

by Young, James Webb

price: $5.71

Ships from IL, USA Order this item today and it should be delivered to any address by Thursday, December 24.

Binding: Paperback Publisher: Mcgraw-Hill Education-Europe Date Published: 2003 ISBN-13: 9780071410946 ISBN: 0071410945

Description: New. Offers a step-by-step technique for sparking breakthrough creativity in advertising-or any field. read more

condition:

Book: New

Available qty: >10

 

seller information:

Name: Paperbackshop, IL, USA

Reliability: High

A Technique for Producing Ideas, James Webb Young new book

A Technique for Producing Ideas, James Webb Young

price: $5.77

Ships from CT, USA Order this item today and it should be delivered to any address by Thursday, December 24.

Binding: Softcover ISBN-13: 9780071410946 ISBN: 0071410945

Description: New. read more

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Book: New

Available qty: >10

 

seller information:

Name: TextbookX, CT, USA

Reliability: High

Technique for Producing Ideas used book

Technique for Producing Ideas

by Young, James Webb

price: $6.00

Ships from TX, USA Order this item today and it should be delivered to any address by Thursday, December 24.

Binding: Softcover ISBN-13: 9780071410946 ISBN: 0071410945

Description: Like New. read more

condition:

Book: Fine/Like New

Available qty: 2

 

seller information:

Name: Dotcom liquidators / dc1, TX, USA

Reliability: High

A Technique for Producing Ideas, James Webb Young new book

A Technique for Producing Ideas, James Webb Young

price: $6.02

Ships from CT, USA Order this item today and it should be delivered to any address by Thursday, December 24.

Binding: Softcover ISBN-13: 9780071410946 ISBN: 0071410945

Description: New. read more

condition:

Book: New

Available qty: >10

 

seller information:

Name: TextbookX, CT, USA

Reliability: High

A Technique for Producing Ideas new book

A Technique for Producing Ideas

by Young, James Webb; Bernbach, William And

price: $6.22

Ships from IL, USA Order this item today and it should be delivered to any address by Thursday, December 24.

Binding: Paperback Publisher: Mcgraw-Hill Date Published: 2003 ISBN-13: 9780071410946 ISBN: 0071410945

Description: A McGraw-Hill Advertising Classic "A Technique for Producing Ideas "reveals a simple, sensible idea-generation methodology that has stood the test of time. First presented to students in 1939, published in 1965, and now reissued for a new generation... read more

condition:

Book: New

Available qty: >10

 

seller information:

Name: Paperbackshop, IL, USA

Reliability: High


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Reviews of {0} by {1}
goodreads rating 4 out of 5 4 out of 5
Oct 15, 2009
By Lori, Oakland, CA

"A really quick and easy read. Explains how coming up with ideas is a process that has more to do with seeing relationships between existing info and rearranging old ideas than with intuition."

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goodreads rating 5 out of 5 5 out of 5
Oct 14, 2009
By Patrick, The United States

"All instructional books should be so portable and brief."

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goodreads rating 3 out of 5 3 out of 5
Jun 29, 2009
By Eric, Providence, RI

"An idea is a new combination of the old. To form ideas, study the relationships between what is already known.

1. Gather raw information, both specific and general to the subject
2. Find connections between this information.
3. Rest; put the topic out of your mind.
4. A "eureka" moment occurs; this is the birth of a new idea.
5. Adapt the idea so that it works in a real-world situation."

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goodreads rating 4 out of 5 4 out of 5
May 26, 2009
By Dave, Chicago, IL

"Read this one for work. It's a useful, brief primer on a process one can use to come up with ideas. In the process, it makes great arguments for a liberal arts education, and for the value of following our interests and passions in our leisure time."

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Overall customer rating:
3.9 out of 5 3.9 out of 5
14 of 14 (100%) customers said they would recommend this book to a friend.

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