About this title: For courses in Marketing Strategy, Marketing Management, and Strategic Marketing. This best-selling text is dedicated to the development of decision-making skills in marketing. The text introduces concepts and tools useful in structuring and solving marketing problems, while extensive class tested case studies provide an opportunity for those ...
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Note: This is a general synopsis. Each listing is described below.
Description: Good. No dust jacket. Highlighting/underlining. Edges worn. Highlighting and some underlining. Still a very solid, usable copy. 577 p. Audience: General/trade. read more
Binding: Hardcover
Publisher: Pearson Education
Date Published: 2001
ISBN-13:9780130276612ISBN:0130276618
Description: Good. 9th edition. Used hardcover in good condition. May show some signs of use or wear. May contain underlining or highlighting. read more
Binding: Hardcover
Publisher: Pearson Education
Date Published: 2001
ISBN-13:9780130276612ISBN:0130276618
Description: Good. 9th edition. Water stain to free page and several others. Used hardcover in good condition. May show some signs of use or wear. May contain underlining or highlighting. read more
Description: Good. Shows some signs of wear, and may have some markings on the inside. Shipped to over one million happy customers. Your purchase benefits world literacy! read more
Description: Good. Shows some signs of wear, and may have some markings on the inside. Shipped to over one million happy customers. Your purchase benefits world literacy! read more
Description: Acceptable. Shows definite wear, and perhaps considerable marking on inside. Shipped to over one million happy customers. Your purchase benefits world literacy! read more
Description: Good. Shows some signs of wear, and may have some markings on the inside. Shipped to over one million happy customers. Your purchase benefits world literacy! read more
Description: Good. Shows some signs of wear, and may have some markings on the inside. Shipped to over one million happy customers. Your purchase benefits world literacy! read more
Description: Very Good. Great condition for a used book! Minimal wear. Shipped to over one million happy customers. Your purchase benefits world literacy! read more
Binding: Hard Back
Publisher: Prentice Hall
Date Published: 1997
ISBN-13:9780136328605ISBN:0136328601
Description: Good. Type: Text Book good. writing and highlighting throughout text. no d.j. tight binding. edgewear and corner bumps. rubbing on edges. clear text. textbook hardback 1997. read more
Description: Acceptable. Former Library book. Shows definite wear, and perhaps considerable marking on inside. Shipped to over one million happy customers. Your purchase benefits world literacy! read more
Binding: Hardcover
Publisher: Prentice Hall College Div
ISBN-13:9780205161706ISBN:0205161707
Description: Very Good. 0205161707 tight spine, clean pages, 7th edition books may have some minor wearhouse damage. Stickers may be on spine or covers. read more
Description: Acceptable. Shows definite wear, and perhaps considerable marking on inside. Shipped to over one million happy customers. Your purchase benefits world literacy! read more
Description: Good. Shows some signs of wear, and may have some markings on the inside. Shipped to over one million happy customers. Your purchase benefits world literacy! read more
Binding: Hardcover
Publisher: Prentice Hall
Date Published: 2003
ISBN-13:9780131421844ISBN:0131421840
Description: Good. A copy that has been read, but remains in clean condition. All pages are intact, and the cover is intact (including dustcover, if applicable). The spine may show signs of wear. Pages can include limited notes and highlighting, and the copy can include "from the library of" labels. read more
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