About this title: Rob Jackson and Paul Wang have swept aside the confusion that surrounds database technology and replaced it with the knowledge and competitive spirit it takes to create the kind of marketing system that will drive the growth of every successful organization. This important book looks into the future and shows marketers and business managers how to take advantage of the countless opportunities new technologies have made available to them. With the emergence of the database comes the means for organizations to communicate one-on-one with consumers - and to tailor all products, messages, and ...
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Note: This is a general synopsis. Each listing is described below.
Description: Good. Former Library book. Shows some signs of wear, and may have some markings on the inside. Shipped to over one million happy customers. Your purchase benefits world literacy! read more
Edition: 3rd
Binding: Cloth
Publisher: NTC Business Books, Il
Date Published: 1995
Description: Cover Art. Fine in Fine jacket. Hard Back. 8vo-over 7¾"-9¾" tall. The hard cover and the jacket has very light to no shelf wear...-----We are very careful when we list our books, but sometimes something minor may get by...... read more
Binding: Hardcover
Publisher: N T C/Contemporary Publishing Company, Lincolnwood, IL, U.S.A.
Date Published: 1997
ISBN-13:9780844232324ISBN:0844232327
Description: Very Good Plus in Very Good Plus jacket. 8vo-over 7¾"-9¾" tall. Foreword by Don E. Schultz Like New Gently Read-Clean & Crisp, Excellent dust jacket. read more
Binding: (Hardcover)
Publisher: Ntc Pub Group
Date Published: 1994
ISBN-13:9780844232324ISBN:0844232327
Description: * * *BRAND NEW * * * Book-Review: Complete with a wealth of case histories that demonstrate database marketing in action, Strategic Database Marketing is the book to lead today's marketers onto the highway to the future. ------------- read more
Description: Good. Dust Cover Missing. Minimal damage to cover and binding. Pages show light use. With pride from Motor City. All books guaranteed. Best Service, Best Prices. read more
Description: Very good. Book has appearance of only minimal use. All pages are undamaged with no significant creases or tears. With pride from Motor City. All books guaranteed. Best Service, Best Prices. read more
Description: Good. Dust Cover Missing. Light shelving wear with minimal damage to cover and bindings. Pages show minor use. Millions of satisfied customers and climbing. Thriftbooks is the name you can trust, guaranteed. Spend Less. Read More. read more
Binding: Hardcover
Publisher: McGraw-Hill
Date Published: 1998
ISBN-13:9780844232324ISBN:0844232327
Description: Good. Used Condition-GOOD can be a well cared for Book that is in great condition to a Book that may show some signs of wear. GOOD Books sometimes are permanently marked; have some spine or page creases; exibit signs of aging or an ExLibrary copy. ** Sometimes grease pencil or permanent marking on cover. May contain limited notes and or highlighting. 100% Satisfaction guaranteed on all purchases. ** SHIPS FROM USA-Domestic Delivery takes 5-14 days ** read more
Description: Satisfaction Guaranteed. Shipped quickly. 1998. Hardcover. 1st Edition. Used, good. Good overall with light to moderate wear. Includes dust jacket. Dust jacket in Good condition. read more
Edition: 1st
Binding: Hardcover
Publisher: NTC Business Books
Date Published: 1997
ISBN-13:9780844232324ISBN:0844232327
Description: Near Fine in Near Fine jacket. Very small dent to bottom corner of front and rear board, light wear to jacket, an excellent copy. read more
Binding: Hardcover
Publisher: McGraw-Hill
Date Published: 1998-07-11
ISBN-13:9780844232324ISBN:0844232327
Description: New. New Book. Excellent customer service. May ship from alternate location depending on your zip code and availability. Satisfaction guaranteed! ! read more
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