About this title: From NBA sponsorship to fantasy sport marketing and auto racing's powerful fan attraction, Sports Marketing shows in surprising detail how companies leverage the emotional attachment that fans display for their favorite sports, events, teams, and individual athletes. Sports marketing is emerging as a key element of integrated marketing plans, from ...
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Note: This is a general synopsis. Each listing is described below.
Binding: Paperback
Publisher: WileyBlackwell
Date Published: 1996
ISBN-13:9781557865908ISBN:1557865906
Description: Good. **SHIPPED FROM UK** We believe you will be completely satisfied with our quick and reliable service. All orders are dispatched as swiftly as possible! Buy with confidence! read more
Binding: Softcover
Publisher: WileyBlackwell
Date Published: 1996
ISBN-13:9781557865908ISBN:1557865906
Description: Ex-library paperback has usual stamps and labels, laminated cover still intact but has a crease down the back cover, page edges lightly tanned otherwise interior in good condition. read more
Binding: Paperback
Publisher: WileyBlackwell
Date Published: 20/04/1996
ISBN-13:9781557865908ISBN:1557865906
Description: Used-Good. Book in good or better condition. Dispatched same day from warehouse. Please email with any questions for quick response. read more
Binding: Trade paperback
Publisher: Blackwell Publishers
Date Published: 1996
ISBN-13:9781557865908ISBN:1557865906
Description: Fine. Satisfaction Guranteed: Unused Very good condition. Trade paperback (US). Glued binding. 214 p. Global Marketing Perspectives. read more
Description: Fine. 1557865906 Little usage, may show remainder marks. Older books may show minor defects. Used items may not include extras such as infotrac, CD or other web access codes. read more
Binding: Trade paperback
Publisher: Blackwell Publishers
Date Published: 1996
ISBN-13:9781557865908ISBN:1557865906
Description: Good. No dust jacket as issued. There is minor edgewear. Shelf L2. Trade paperback (US). Glued binding. 214 p. Global Marketing Perspectives. Audience: General/trade. read more
Binding: Trade paperback
Publisher: Blackwell Publishers
Date Published: 1996
ISBN-13:9781557865908ISBN:1557865906
Description: Fine. Satisfaction Guranteed: Unused Very good condition. Trade paperback (US). Glued binding. 214 p. Global Marketing Perspectives. read more
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