About this title: A casebook for undergraduate/ graduate-level courses in Introductory Public Relations, Public Relations Management, Public Relations Campaigns, Cases & Problems, and Business Communications. Written by two of the most respected and honored individuals in the field, this definitive casebook of real-life public relations situations is designed to help students develop agility in applying effective, cutting-edge public relations theories, principles, and practices to a wide variety of situations--involving all types and sizes of organizations. This text is also a useful reference book for PR ...
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Note: This is a general synopsis. Each listing is described below.
Binding: Paperback
Publisher: Prentice Hall
Date Published: 1995
ISBN-13:9780130981530ISBN:0130981532
Description: Good. 5th edition. Used paperback in good condition. May show some signs of use or wear. May contain underlining or highlighting. read more
Description: Good. 78-Z-Add. Books rated "Good" may have some notes, underlining, or highlighting. These books also may contain the previous owner's name, stamp, sticker, or gift inscription, or may be library discards. read more
Description: Very Good. Great condition for a used book! Minimal wear. Shipped to over one million happy customers. Your purchase benefits world literacy! read more
Description: Acceptable. Shows definite wear, and perhaps considerable marking on inside. Shipped to over one million happy customers. Your purchase benefits world literacy! read more
Description: Good. Shows some signs of wear, and may have some markings on the inside. Shipped to over one million happy customers. Your purchase benefits world literacy! read more
Description: Good. Shows some signs of wear, and may have some markings on the inside. Shipped to over one million happy customers! Your purchase benefits world literacy! read more
Binding: Paperback
Publisher: Prentice Hall
Date Published: 1995-02-01
ISBN-13:9780130981530ISBN:0130981532
Description: Very Good. 1995 5th Edition, as Shown! ! ! Looks almost new but has a slight amount of highlighting. Fast service. Thank you for selecting me! read more
Edition: Fourth Edition
Binding: Softcover
Publisher: Prentice Hall, Englewood Cliffs, N. J.
Date Published: 1990
ISBN-13:9780137384778ISBN:0137384777
Description: Fine. 8vo-over 7¾"-9¾" tall. "Features 15 new cases dealing with situations of public concern, such as financial takeovers and bankruptcies, corporate advocacy, air travel safety, and product tampering. It's in fine shape except for some slight wear at the edges of the cover. Inside it's spotless. Order now and save on your textbooks! read more
Edition: 6th ed.
Binding: Trade paperback
Publisher: Prentice Hall
Date Published: 2002
ISBN-13:9780136138037ISBN:0136138039
Description: Very good. No dust jacket as issued. (A156_5/9)Book is in good condition. Trade paperback (US). Glued binding. 418 p. Contains: Illustrations. Audience: General/trade. read more
Edition: 5th ed.
Binding: Trade paperback
Publisher: Prentice Hall
Date Published: 1995
ISBN-13:9780130981530ISBN:0130981532
Description: New. No dust jacket as issued. nEW UNUSEDD BOOK. bACK COVER GOT BOTTOM CORNER COLDED IN PACKING. Trade paperback (US). Glued binding. 574 p. Audience: General/trade. read more
Description: Very Good. Great condition for a used book! Minimal wear. Shipped to over one million happy customers. Your purchase benefits world literacy! read more
Description: New. 0132341360 NEVER USED! . There are no highlights, No pen marks, No missing pages. The binding is sturdy. This book may have slight shelf wear. Upgraded shipping on orders over $49.99. Customer Satisfaction Guaranteed! read more
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