About this title: For busy fundraisers, writing letters of appeal can be confusing and laborious. Now, a guide from the nation's premier letter--writing tutor----direct mail expert Mal Warwick----shows fundraisers what makes the best letters work. Whether its general advice about the most effective mail strategies, or specific advice for those interested in the details of a direct mail campaign, Warwick keeps fundraisers on track when he reminds: "You're writing for results----not a Pulitzer Prize."In How to Write Successful Fundraising Letters, Warwick's step--by--step model for writing a successful appeal ...
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Note: This is a general synopsis. Each listing is described below.
Binding: Paperback
Publisher: Strathmoor Press
Date Published: 1996-08
ISBN-13:9780962489174ISBN:0962489174
Description: Like New. Great book for a great price. Buy risk free and enjoy...will ship promptly in a bubble wrap mailer...gently read through one time. read more
Description: Fine. 0962489174 This book is just like new-clean, tight and unmarked. An apparently unread copy in perfect condition. No remainder marks, price clips or other imperfections. read more
Binding: Softcover
Publisher: Jossey-Bass Inc Pub
Date Published: 2008-03-28
ISBN-13:9780787999087ISBN:0787999083
Description: NEW. Softcover. From an inventory that is 100% brand-new, 100% direct from the publishers' distribution channel. We carry NO pre-owned, NO remaindered. We pack in CARDBOARD to ensure the pristine quality is maintained. (Bubble-wrap alone is NOT sufficient to protect from USPS equipment. ) Guaranteed brand-NEW, protected with CARDBOARD, your satisfaction is guaranteed. BKLUVID: 9780787999087. read more
Edition: 2 REV ED
Binding: Mixed media product
Publisher: JOHN WILEY AND SONS LTD Country = UNITED STATES
Date Published: 2008
ISBN-13:9780787999087ISBN:0787999083
Description: BRAND NEW MIXED MEDIA PRODUCT. 336 pages. Shows you the tools for making your direct marketing program a success. the author gives you advice about the most effective direct mail strategies and specific guidance. he teaches his step-by-step model through all the critical stages-from laying the groundwork for a prosperous campaign through the importance of thanking donors. illustrations edition 2 rev ed (Mixed media product) read more
Binding: Paperback
Publisher: Jossey-Bass
Date Published: 2001-02-20
ISBN-13:9780787956523ISBN:078795652X
Description: Good. Your book ships from Kentucky. We are a small family business and do our best to give you the kind of product and customer service we would expect to receive. Some books contain writing/highlighting from the previous student. The cover has normal wear but may contain stickers on cover/spine from bookstore. Your book may not include the CD/Access code from the publisher since it was used in class. Feel free to e-mail any questions you have on the product and I will answer as soon as I can. read more
Edition: First Edition, Second Printing
Binding: Softcover
Publisher: Strathmoor Pr, Berkeley, California, U.S.A.
Date Published: 1999
ISBN-13:9780962489174ISBN:0962489174
Description: Near Fine. No Dust Jacket. 8 1/2" x 11" Book is near fine in jdark blue glossy soft covers with red and blue lettering on cream background...text is tight and clean...appears unread...251 pages, crisp with sharp edges and corners...no annotations or markings..."...a no-nonsense guide to everything you want to know about direct mail fundraising...a nuts and bolts exploration of the topic, written by one of the masters. "--Baltimore Sun...an exceptional find in this excellent condition. read more
Edition: 2 PAP/CDR
Binding: Paperback
Publisher: John Wiley & Sons Inc
Date Published: 2008
ISBN-13:9780787999087ISBN:0787999083
Description: New. Write with confidence and reach your donors You'll learn all the essential components of writing for success from this go-to book for writing for fundraising! Mal Warwick, the nation's premier letter-writing tutor and direct mail expert, shows you t... read more
Binding: Paperback
Publisher: Jossey Bass
Date Published: 2001
ISBN-13:9780787956523ISBN:078795652X
Description: Very Good. All orders are dispatched from our UK warehouse within one working day. No quibble refund if not completely satisfied. read more
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