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About this title: This book examines business development, business and government relations, and other issues that help the reader translate theoretical concepts into practice. Most of the 36 cases presented are from Harvard Business School.
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Your search: Books » Global Marketing Management
(22 available copies)
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Global Marketing Management
by
John A. Quelch; Robert D. Buzzell; Christopher A. Bartlett
Binding: Paperback
Publisher: Addison Wesley Publishing Company
Date Published: 1992-01
ISBN-13: 9780201542806
ISBN: 0201542803
Description: Good. Heavytail carefully hand cleans and reinspects each and every item we ship. Our quality control process insures items to be in the condition described or better. Heavytail is determined to earn your repeat business through old fashioned customer service. We love international orders.  read more
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Name:
heavytail,
IL,
USA
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Global Marketing Management
by
John A. Quelch, Robert D. Buzzell, Christopher A. Bartlett
Binding: Paperback
Publisher: Addison Wesley Publishing Compan
Date Published: 1992
ISBN-13: 9780201542806
ISBN: 0201542803
Description: Very Good. -Second Edition--Moderate highlighting. Light cover wear. Binding is tight. 751 pages. -Publish Place: Old Tappan, New Jersey, U.S.A. -Size: read more
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Global Marketing Management
by
Quelch, John A.; Buzzell, Robert D.; Bartlett...
Binding: Softcover
ISBN-13: 9780201542806
ISBN: 0201542803
Description: Good. Book is in good condition. Slight corner curl from use. read more
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seller information:
Name:
RF Ventures,
TN,
USA
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Global Marketing Management (4th Edition)
by
John A. Quelch~Christopher A. Bartlett
Binding: Paperback
Publisher: Prentice Hall
Date Published: 1998
ISBN-13: 9780201350623
ISBN: 0201350629
Description: New. read more
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Name:
Bookbox,
PA,
USA
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Global Marketing Management
by
John A. Quelch, Robert D. Buzzell, Christopher A. Bartlett
Binding: Softcover
Publisher: Addison Wesley Publishing Company
Date Published: 1992-01
ISBN-13: 9780201542806
ISBN: 0201542803
Description: Good. Good condition overall. Clean pages. read more
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Book:
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seller information:
Name:
DBK Books,
PA,
USA
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Global Marketing Management
Binding: Softcover
ISBN-13: 9780201542806
ISBN: 0201542803
Description: Very good. By John A. Quelch, Robert D. Buzzell, Christopher A. Bartlett; ISBN: 0201542803; Pub. : Addison Wesley Publishing Company; Pub. Date: January, 1992; Media: Paperback; Great condition. Appears to have been gently read, if at all. Scuffed edges. SOFTCOVER 2ND EDITION/ ISBN#0201542803 291JZ01190647. by John A. Quelch, Robert D. Buzzell, Christopher A. Bartlett; ISBN: 0201542803; Pub. : Addison Wesley Publishing Company; Pub. Date: January, 1992; Media: Paperback; Great condition. ... read more
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seller information:
Name:
Gemstone Books,
AZ,
USA
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Global Marketing Management: Cases and Readings, Second Edition
by
Buzzell, Robert D.; Quelch, John A.; Bartlett, Christopher A.
Edition: Second Edition
Binding: Soft Cover
Publisher: Addison-Wesley Publishing Company
Date Published: 1992
ISBN-13: 9780201542806
ISBN: 0201542803
Description: Fine. Text in English (751 pages). Second Edition. Fine condition, tight binding, unmarked pages. Designed to complement the materials found in traditional marketing principles texts. It avoids sweeping and often misleading generalizations about services, recognizing explicitly that the differences between specific categories of services (based on the nature of the underlying service process) may be as important to student understanding as the broader differences between goods marketing and ... read more
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seller information:
Name:
Louis Morin,
QC,
CANADA
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Global Marketing Management
by
John Quelch
Edition: Revised, 4th
Binding: Softcover
Publisher: Pearson Education
Date Published: 1998
ISBN-13: 9780201350623
ISBN: 0201350629
Description: New Paperback, 720 pages. Revised.4th edition. Pearson Education (1998) read more
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seller information:
Name:
Frozen Lava Lamp,
NY,
USA
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Global Marketing Management (4th Edition)
by
John A. Quelch
Binding: Softcover
ISBN-13: 9780201350623
ISBN: 0201350629
Description: Reader copy. read more
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Global Marketing Management (4th Edition)
by
John A. Quelch, Christopher A. Bartlett
Binding: Softcover
ISBN-13: 9780201350623
ISBN: 0201350629
Description: Good. Shows some signs of wear, and may have some markings on the inside. Shipped to over one million happy customers. Your purchase benefits world literacy! read more
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Global Marketing Management (4th Edition)
by
John A. Quelch, Christopher A. Bartlett
Binding: Paperback
Publisher: Prentice Hall
Date Published: 1998
ISBN-13: 9780201350623
ISBN: 0201350629
Description: Acceptable. (Airport Place Books does not ship on Saturdays and Sundays. We are unable to ship to "The Republic of Korea". ) read more
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Global Marketing Management (4th Edition)
by
John A. Quelch; Christopher A. Bartlett
Binding: Paperback
Publisher: Prentice Hall
Date Published: 1998
ISBN-13: 9780201350623
ISBN: 0201350629
Description: GOOD. USED. read more
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Book:
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seller information:
Name:
HippoBooks,
GA,
USA
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Global Marketing Management
by
John A. Quelch, Robert D. Buzzell, Christopher A. Bartlett
Binding: Softcover
ISBN-13: 9780201542806
ISBN: 0201542803
Description: Acceptable. Shows definite wear, and perhaps considerable marking on inside. Shipped to over one million happy customers! Your purchase benefits world literacy! read more
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Global Marketing Management, By Quelch, 4th Edition
by
Quelch, John A. / Bartlett, Christopher A.
Binding: Softcover
Publisher: Addison-Wesley
Date Published: 1999
ISBN-13: 9780201350623
ISBN: 0201350629
Description: Paperback. Good Used. Frayed Corners/Bent Cover. SKU: 4588530 All orders shipped within 24 hours. 14 day money back guarantee ISBN: 9780201350623. read more
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seller information:
Name:
Bookbyte,
OR,
USA
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Global Marketing Management (4th Edition)
by
John A. Quelch, Christopher A. Bartlett
Binding: Paperback
Publisher: Prentice Hall
Date Published: 1998
ISBN-13: 9780201350623
ISBN: 0201350629
Description: Acceptable. Some books may be ex-library books. read more
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Global Marketing Management: Cases and Readings
by
Buzzell, Robert D.; Quelch, John A.; Bartlett, Christopher A.
Binding: Paperback
Publisher: Addison-Wesley, Reading
Date Published: 1992
ISBN-13: 9780201542806
ISBN: 0201542803
Description: Very Good/Wraps. A very good paperback. Clean, tight, unmarked.... read more
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Book:
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seller information:
Name:
GeorgeCrossBooks,
MA,
USA
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Global Marketing Management
by
John A. Quelch
Binding: Softcover
ISBN-13: 9780201542806
ISBN: 0201542803
Description: Reader copy. read more
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Global Marketing Management
by
John A. Quelch, Christopher A. Bartlett
Ships from
UNITED KINGDOM
Binding: Softcover
Publisher: Prentice Hall
Date Published: 1999
ISBN-13: 9780201350623
ISBN: 0201350629
Description: Paperback, ex-library, with usual stamps and markings, in fair all round condition suitable as a study copy. Ships within 24 hours., 1250grams, ISBN: 0201350629. read more
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Book:
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seller information:
Name:
Anybook Ltd.,
UNITED KINGDOM
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Global Marketing Management (4th Edition)
by
John A. Quelch (Editor), Christopher A. Bartlett (Editor)
Edition: 4th (January 1999)
Binding: Textbook Binding
Publisher: Pearson Education POD
Date Published: 1999
ISBN-13: 9780201350623
ISBN: 0201350629
Description: Good. 0201350629. read more
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seller information:
Name:
Found Books,
TX,
USA
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Global Marketing Management
by
John A. Quelch, Robert D. Buzzell, Christopher A. Bartlett
Binding: Softcover
ISBN-13: 9780201542806
ISBN: 0201542803
Description: Good ISBN 10: 0201542803 ISBN 13: 9780201542806 bk# 9.3. f2. q1. read more
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Book:
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seller information:
Name:
MildredsBooks,
TX,
USA
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Global Marketing Management
by
Quelch, John A, and Bartlett, Christopher A
Edition: 4th ed.
Binding: Trade paperback
Publisher: Prentice Hall
Date Published: 1998
ISBN-13: 9780201350623
ISBN: 0201350629
Description: Fair. No dust jacket as issued. Trade paperback (US). Glued binding. 720 p. Audience: General/trade. USED BUT VERY VERY USEABLE! XLH1119 read more
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Global Marketing Management
by
Quelch, John A.; Buzzell, Robert D
Binding: Paperback
Description: New. Brand New. Trade Paperback. 2nd Edition. 4th Printing 1991. 473-4/05. read more
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seller information:
Name:
books-2go,
CA,
USA
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