About this title: This successful new text offers a concise introduction to the field that is presented in a lively student oriented style. The authors integrate relevant real-world cases, vignettes, and boxed features with a clear, engaging narrative to effectively communicate the excitement, challenge and discipline of global marketing. *NEW More comprehensive, in-depth, current discussions and explorations *NEW Enhanced presentation of global trade (Ch 3) Features income data presented in tables as well as redesigned and updated maps *NEW Expanded and improved social/cultural coverage (Ch 4) Provides an ...
read more
Note: This is a general synopsis. Each listing is described below.
Description: Good. Light shelf wear and minimal interior marks. Millions of satisfied customers and climbing. Thriftbooks is the name you can trust, guaranteed. Spend Less. Read More. read more
Description: Good. Shows some signs of wear, and may have some markings on the inside. Shipped to over one million happy customers. Your purchase benefits world literacy! read more
Description: Good. Shows some signs of wear, and may have some markings on the inside. Shipped to over one million happy customers! Your purchase benefits world literacy! read more
Edition: 3rd edition
Binding: SOFTCOVER
Publisher: Prentice Hall
Date Published: 2002
ISBN-13:9780130669988ISBN:0130669989
Description: Very good. [No CD or ancillary materials included] [Authentic USA edition] [I will ship immediately] Book in standard used condition: slightly marked, moderately worn covers and edges, and good binding. read more
Edition: 3rd edition
Binding: SOFTCOVER
Publisher: Prentice Hall
Date Published: 2002
ISBN-13:9780130669988ISBN:0130669989
Description: Very good. [No CD or ancillary materials included] [Authentic USA edition] [I will ship immediately] Book in standard used condition: slightly marked, moderately worn covers and edges, and good binding. read more
Edition: 3rd edition
Binding: SOFTCOVER
Publisher: Prentice Hall
Date Published: 2002
ISBN-13:9780130669988ISBN:0130669989
Description: Very good. [No CD or ancillary materials included] [Authentic USA edition] [I will ship immediately] Book in standard used condition: slightly marked, moderately worn covers and edges, and good binding. read more
Edition: 3rd edition
Binding: SOFTCOVER
Publisher: Prentice Hall
Date Published: 2002
ISBN-13:9780130669988ISBN:0130669989
Description: Very good. [No CD or ancillary materials included] [Authentic USA edition] [I will ship immediately] Book in standard used condition: slightly marked, moderately worn covers and edges, and good binding. read more
Binding: Paperback
Publisher: Prentice Hall
Date Published: 2002
ISBN-13:9780130669988ISBN:0130669989
Description: Very Good. Moderate cover wear with scuffing to edges. Pages appear to be free of markings. GoodwillnyBooks is committed to providing each customer with the highest standard of customer service. You may return new items within 30 days of delivery for a full refund. read more
Binding: Paperback
Publisher: Prentice Hall
Date Published: 2004-12-07
ISBN-13:9780131469198ISBN:0131469193
Description: New. 4th ed 2005-oversized soft back book New, Unmarked*Ships in a padded water tight bubble bag* All merchandise is fully guaranteed* Buy from a professional company that cares about your satisfaction*S. read more
Description: Acceptable. Shows definite wear, and perhaps considerable marking on inside. Shipped to over one million happy customers. Your purchase benefits world literacy! read more
Edition: 2nd Edition
Binding: Paperback
Publisher: Prentice Hall, Upper Saddle River, New Jersey
Date Published: 2000
ISBN-13:9780130842688ISBN:0130842680
Description: Like New. The book appears new, In Excellent condition. read more
Description: Good. [ No Hassle 30 Day Returns ] [ Underlining/Highlighting: SOME ] [ Writing: NONE ] [ Torn pages: NO ] [ Broken Seams: NO ] Publisher: Prentice Hall Pub Date: 12/1/2007 Binding: Paperback Pages: 672. read more
We guarantee every item's condition, as described on Alibris. If you are not satisfied that an item is as described, return your purchase for a refund.
