About this title: The runaway international bestseller with more than 600,000 copies sold, now expanded to make its message even more compelling for todays market leaders.. Why is it that Casio can sell a calculator more cheaply than Kelloggs can sell a box of corn flakes? Why can FedEx absolutely, positively deliver your package overnight but airlines have trouble ...
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Note: This is a general synopsis. Each listing is described below.
Description: Good. Pages unmarked, very light creases on spine, wear on corners and edges, couple of pages with corner folds. Ships within 24 hours, Satisfaction Guaranteed. read more
Binding: Paperback
Publisher: Basic Books
Date Published: 1997
ISBN-13:9780201407198ISBN:0201407191
Description: Very Good. Slight cover wear with minor scuffing to edges. GoodwillnyBooks is committed to providing each customer with the highest standard of customer service. You may return new items within 30 days of delivery for a full refund. read more
Binding: Paperback
Publisher: Basic Books
Date Published: 1997
ISBN-13:9780201407198ISBN:0201407191
Description: Good. A copy that has been read, but remains in clean condition. All pages are intact, and the cover is intact (including dustcover, if applicable). The spine may show signs of wear. Pages can include limited notes and highlighting, and the copy can include "from the library of" labels. ******PLEASE NOTE****** Orders placed after Dec. 7 cannot be guaranteed delivery before Christmas unless you select EXPEDITED shipping! Thank you & Happy Holidays! read more
Binding: Paperback
Publisher: Basic Books
Date Published: 1997-01-09
ISBN-13:9780201407198ISBN:0201407191
Description: Very good plus. Used VG+ trade paper back copy that is unmarked with tight binding and no spine crease. Light storage scratches on cover, minor outer page-edge soil. read more
Binding: Paperback
Publisher: Basic Books
Date Published: 1997
ISBN-13:9780201407198ISBN:0201407191
Description: Good. 36-U Books rated "Good" may have some notes, underlining, or highlighting. These books also may contain the previous owner's name, stamp, sticker, or gift inscription, or may be library discards. read more
Description: Good. 0201407191 Fast Shipping. Book torn, creased, missing dust jacket or otherwise damaged. Customer Service is our #1 priority. read more
Description: Good. Light shelf wear and minimal interior marks. Millions of satisfied customers and climbing. Thriftbooks is the name you can trust, guaranteed. Spend Less. Read More. read more
Description: Good. Light shelf wear and minimal interior marks. Millions of satisfied customers and climbing. Thriftbooks is the name you can trust, guaranteed. Spend Less. Read More. read more
Description: Good. Light shelf wear and minimal interior marks. Millions of satisfied customers and climbing. Thriftbooks is the name you can trust, guaranteed. Spend Less. Read More. read more
Binding: Softcover
Publisher: Basic Books
Date Published: 1997
ISBN-13:9780201407198ISBN:0201407191
Description: A good reading copy only. Previous owners name inscribed inside front. May have underlining or highlighting throughout. -, Trade PaperBack, Good / read more
Description: Very Good. Great condition for a used book! Minimal wear. Shipped to over one million happy customers. Your purchase benefits world literacy! read more
"Great book that teaches you about how to think about your company in a new and innovative way. If you are looking for a good way to be able to make an impact in the operation of your business, this book is for you."
"The core concept is that winning firms focus on one of three customer value disciplines: product leadership, customer intimacy, or operational excellence.
Trying to be all things to everybody is tantamount to being nothing for anyone.
Our company is a customer intimate firm, and this book helped crystallize some core concepts around that precept."
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