About this title: "Mktg 2007/2008" is an extremely concise, visually appealing book containing all the core marketing concepts you need to know without any of the distractions prevalent in traditional marketing textbooks. A suite of relevant and useful study tools allow you to study wherever you are and whenever you have time. "Mktg 2007/2008" increases the chances ...
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Note: This is a general synopsis. Each listing is described below.
Binding: Paperback
Publisher: South-Western College Pub
Date Published: 2007
ISBN-13:9780324548143ISBN:0324548141
Description: Good. Small tear in front cover along spine. Used" stickers or stamps are present. Some highlighting and/or underlining is present. Good reading copy. read more
Description: Good. Shows some signs of wear, and may have some markings on the inside. Shipped to over one million happy customers. Your purchase benefits world literacy! read more
Description: New. No dust jacket as issued. New unused book, with minor crease on rear cover. INSTRUCTOR'S EDITION, identical to student edition except for cover markings and perhaps some supplemental information. Confirmation number with every shipment. Trade paperback (US). Glued binding. 352 p. Contains: Illustrations. Audience: General/trade. read more
Edition: Student ed. Illustrated.
Binding: Trade paperback
Publisher: South Western Educational Publishing, 9119
Date Published: 2008
ISBN-13:9780324548143ISBN:0324548141
Description: Fair. No dust jacket as issued. Trade paperback (US). Glued binding. 352 p. Contains: Illustrations. Audience: General/trade. I have for sale a FAIR CONDITION large format softbound textbook of 321 pages titled " MKTG " Student Edition, written by Lamb, Hair and McDaniel and published in 2008 by Thomson South-Western ( ISBN 0-324-54814-1 ) (9119) This textbook shows moderate cover, corner and edge wear. The cover corners are slightly worn. A few of the internal page corners are slightly curled. ... read more
Description: Fair. No dust jacket as issued. Trade paperback (US). Glued binding. 352 p. Contains: Illustrations. Audience: General/trade. I have for sale a FAIR CONDITION large format softbound textbook of 321 pages titled " MKTG " Student Edition, written by Lamb, Hair and McDaniel and published in 2008 by Thomson South-Western ( ISBN 0-324-54814-1 ) (13995) This textbook shows considerable cover, corner and edge wear. The cover corners are slightly creased. There are a couple of splits in the binding of ... read more
Edition: Student ed. Illustrated.
Binding: Trade paperback
Publisher: South Western Educational Publishing, 8387
Date Published: 2008
ISBN-13:9780324548143ISBN:0324548141
Description: Good. No dust jacket as issued. Trade paperback (US). Glued binding. 352 p. Contains: Illustrations. Audience: General/trade. I have for sale a GOOD CONDITION large format softbound textbook of 321 pages titled " MKTG " Student Edition, written by Lamb, Hair and McDaniel and published in 2008 by Thomson South-Western ( ISBN 0-324-54814-1 ) (8387) This textbook has moderate cover, corner and edge wear. The cover corners are slightly worn. A few of the internal page corners are slightly curled. ... read more
Edition: Student ed. Illustrated.
Binding: Trade paperback
Publisher: South Western Educational Publishing, 8683
Date Published: 2008
ISBN-13:9780324548143ISBN:0324548141
Description: Good. No dust jacket as issued. Trade paperback (US). Glued binding. 352 p. Contains: Illustrations. Audience: General/trade. I have for sale a GOOD CONDITION large format softbound textbook of 321 pages titled " MKTG " Student Edition, written by Lamb, Hair and McDaniel and published in 2008 by Thomson South-Western ( ISBN 0-324-54814-1 ) (8683) This textbook shows minor cover, corner and edge wear. The cover corners are slightly worn. A few of the internal page corners are slightly curled. ... read more
Edition: Student ed. Illustrated.
Binding: Trade paperback
Publisher: South Western Educational Publishing, 9120
Date Published: 2008
ISBN-13:9780324548143ISBN:0324548141
Description: Very good. No dust jacket as issued. Trade paperback (US). Glued binding. 352 p. Contains: Illustrations. Audience: General/trade. I have for sale a VERY GOOD CONDITION large format softbound textbook of 321 pages titled " MKTG " Student Edition, written by Lamb, Hair and McDaniel and published in 2008 by Thomson South-Western ( ISBN 0-324-54814-1 ) (9120) This textbook shows only minor cover, corner and edge wear. The page corners are slightly worn. Fanning through the internal pages, I found ... read more
Description: Very good. No dust jacket as issued. Trade paperback (US). Glued binding. 352 p. Contains: Illustrations. Audience: General/trade. I have for sale a VERY GOOD CONDITION large format softbound textbook of 321 pages titled " MKTG " Student Edition, written by Lamb, Hair and McDaniel and published in 2008 by Thomson South-Western ( ISBN 0-324-54814-1 ) (13996) This textbook shows only minor cover, corner and edge wear. There are a couple of minor nicks in the first page. A few of the page corners ... read more
Description: Good. Shiny cover. Good used book may contain highlighting and or some markings inside. Condition as would be found in your used bookstore. Ancillary items such as CDs not included unless noted. 1st Edition Satisfaction guranteed! read more
Description: Acceptable. Good used book may contain highlighting and or some markings inside. Condition as would be found in your used bookstore. Ancillary items such as CDs not included unless noted. 1st Edition Satisfaction guranteed! read more
Binding: Softcover
Publisher: South-Western College Pub
ISBN-13:9780324548143ISBN:0324548141
Description: Good. Only lightly used. Book has minimal wear to cover and binding. A few pages may have small creases and minimal underlining. Book selection as BIG as Texas. read more
Binding: Softcover
Publisher: South-Western College Pub
ISBN-13:9780324548143ISBN:0324548141
Description: Good. Only lightly used. Book has minimal wear to cover and binding. A few pages may have small creases and minimal underlining. Book selection as BIG as Texas. read more
"I'm not a big fan of marketing, so I'm probably a bit biased in my rating. The informatin was well laid out and easy to follow. I really liked the format of the book. It was designed to be more like a magazine than a book, which made it easy to carry around and study from. I liked the study cards in the back of the book as well. I would do a final review of them right before my exams and the information was very useful. This was assigned for school, but I thought it was interesting to read in general, which is rare for a textbook."
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