About this title: This newest volume in the series will guide the aspiring guerilla marketer beyond inspiration and into the world of specific action. The first section takes the reader through the bewildering process of developing a marketing campaign and then offers detailed descriptions of more than 100 specific marketing tools--from contests to affinity ...
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Note: This is a general synopsis. Each listing is described below.
Description: Good. Shows some signs of wear, and may have some markings on the inside. Shipped to over one million happy customers. Your purchase benefits world literacy! read more
Description: Very Good. 0395700132 clean inside-cover shows minor wear, spine tight, has writing & highlighting on pages books may have some minor wearhouse damage. Stickers may be on spine or covers. read more
Binding: Paperback
Publisher: Mariner Books
Date Published: 1994-11-19
ISBN-13:9780395700136ISBN:0395700132
Description: Very Good. Looks GREAT! Appears to be unopened and unread. Text is clean and bright. No names, no remainder marks, no stickers. Binding is tight and square. Careful packaging and fast shipping. We recommend EXPEDITED MAIL for even faster delivery! read more
Binding: Trade paperback
Publisher: Houghton Mifflin Company
Date Published: 1994
ISBN-13:9780395700136ISBN:0395700132
Description: Very good. No dust jacket as issued. (A9/8-20)Book is in good condition. Binding showing wear on edges. Trade paperback (US). Glued binding. 396 p. Guerrilla Marketing. Audience: General/trade. read more
Binding: Trade paperback
Publisher: Mariner Books
Date Published: 1994
ISBN-13:9780395700136ISBN:0395700132
Description: Good. No dust jacket as issued. Trade paperback (US). Glued binding. 396 p. Guerrilla Marketing. Audience: General/trade. The only real problem is a bend front bottom corner. Clean copy. read more
Binding: Trade paperback
Publisher: Mariner Books
Date Published: 1994
ISBN-13:9780395700136ISBN:0395700132
Description: Very good. No dust jacket as issued. Trade paperback (US). Glued binding. 396 p. Guerrilla Marketing. Audience: General/trade. New book that caught some shelf wear at the top. the pages are slightly bent. read more
Description: Fine New in Fine jacket. SOFT COVER, Fine/Fine, Mariner Books, 1994 edition # & edition, 1 in. H x 9.9 in. L x 8 in. W, 33.2 oz. This copy has no signs of use, is in Excellent Condition Overall. Note: expect tanning of any paperback more than a few years old, regardless of condition. read more
Description: Fine. 4to-over 9¾"-12" tall. "No matter what business you're in, GUERILLA MARKETING, the bible of lively, low-cost marketing tips, is invaluable. Levinson provides real-world strategies, including how to make contact with potential customers and close the sale. This book is better than ever. " {Jane Applegate}. This book has 379 pages and is illustrated. The text contains NO internal markings whatsoever. read more
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