About this title: Indian retail business is undergoing dramatic transformation. The retail sector is characterized by a high degree of fragmentation with over 5 million outlets. Due to their small size, and unlike retailers in developed countries, Indian retailers have very little bargaining power vis--vis the manufacturers. In the emerging scenario, traditional formats of retailing (like hawkers, grocers, and paan shops) are now co-existing with modern formats like supermarkets and non-store retailing channels, such as multi-level marketing and teleshopping. The structure of India's retail sector has an ...
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Note: This is a general synopsis. Each listing is described below.
Edition: 2007th edition
Binding: Hardcover
Publisher: School of Management, Univ. College of Arts and Science, Kakatiya...
ISBN-13:9788177081480ISBN:8177081489
Description: New in new dust jacket. New Book. read more
Binding: Hardbound
Publisher: New Century Pub, New Delhi
Date Published: 2007
ISBN-13:9788177081480ISBN:8177081489
Description: New. pp. 264. As New. Contents Preface. 1. Conceptual issues in retail equity and retail loyalty/A. Suryanarayana. 2. Torrential forces in Indian modern retailing/S. Ravi Prakash and G. Rathnakar. 3. Role of information technology in Indian retailing/D. Harikanth and B. Raj Kumar. 4. Consumerism and retailing in India/C.J.S. Prasad and D. Raghunatha Reddy. 5. Retail banking strategies and perspectives/M. Subrahamanya Sarma and N. Kusuma. 6. Problems and prospects of retailing in India/M. ... read more
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