The Tipping Point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. In this widely acclaimed New York Times bestseller, Gladwell explores and brilliantly illuminates the tipping point phenomenon, and looks at why major changes in our society so often happen suddenly and unexpectedly. ...
The Tipping Point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. In this widely acclaimed New York Times bestseller, Gladwell explores and brilliantly illuminates the tipping point phenomenon, and looks at why major changes in our society so often happen suddenly and unexpectedly. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. An intellectual adventure story and a road map to change, with a profoundly hopeful message that one imaginative person applying a well-placed lever can move the world.
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Very Good. A tight clean softcover, no markings throughout: The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.
Very Interesting. Very observant. A really good read. But then I enjoy all of Gladwell's books.
The book itself was in perfect condition and arrived in a most timely manner. Very pleased.
Sep 15, 2011
Stuff You Never Thought Of
This book, along with Gladwell's "Blink" and "Outliers: The Story of Success" are outstanding reads and invoke memories of the first time I read Vance Packard's "The Hidden Persuaders" some forty years ago; the feeling that someone was sharing secrets that had always been kept from me about the world I live in. I'll read more of Malcolm Gladwell.
Aug 2, 2011
The Tipping point
I reached this tipping point pretty early in this book .In my opinion it could be described in one word .BORING!!!!
Aug 1, 2011
The book was as described and arrived in quickly. I was very pleased with this purchase.
Jan 24, 2011
A Great Read
Another, looking at things from a different angle, pearl of wisdom from Malcolm Gladwell. This is the 3rd book from him that I have read and it is no less enjoyable than the other two. Learn how things become an epidemic, how a no name brand of shoes close to scrapping, but when worn by a few people in soho become a global phenomenon. Where 6 degrees of separation is from, work out if you know a Maven, Connector or a salesman. Why do some issues tip and others don't its all answered in the unique style of Malcolm. Read his other books too they are very enjoyable and not too heavy even though some of the concepts are.
Publishers Weekly, 2000-02-14 The premise of this facile piece of pop sociology has built-in appeal: little changes can have big effects; when small numbers of people start behaving differently, that behavior can ripple outward until a critical mass or "tipping point" is reached, changing the world. Gladwell's thesis that ideas, products, messages and behaviors "spread just like viruses do" remains a metaphor as he follows the growth of "word-of-mouth epidemics" triggered with the help of three pivotal types. These are Connectors, sociable personalities who bring people together; Mavens, who like to pass along knowledge; and Salesmen, adept at persuading the unenlightened. (Paul Revere, for example, was a Maven and a Connector). Gladwell's applications of his "tipping point" concept to current phenomena--such as the drop in violent crime in New York, the rebirth of Hush Puppies suede shoes as a suburban mall favorite, teenage suicide patterns and the efficiency of small work units--may arouse controversy. For example, many parents may be alarmed at his advice on drugs: since teenagers' experimentation with drugs, including cocaine, seldom leads to hardcore use, he contends, "We have to stop fighting this kind of experimentation. We have to accept it and even embrace it." While it offers a smorgasbord of intriguing snippets summarizing research on topics such as conversational patterns, infants' crib talk, judging other people's character, cheating habits in schoolchildren, memory sharing among families or couples, and the dehumanizing effects of prisons, this volume betrays its roots as a series of articles for the New Yorker, where Gladwell is a staff writer: his trendy material feels bloated and insubstantial in book form. Agent, Tina Bennett of Janklow & Nesbit. Major ad/promo. (Mar.) (c) Copyright PWxyz, LLC. All rights reserved
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