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Fair. Good copy for reading, may have heavy page wear with writing textual notes highlighting or be an heavily used ex library copy with library markings, stickers or stamps. Dust jacket or accessories may not be included.
Very Good. 0060584661 Solid retired library book with light library markings (no card pocket); else VG. Text free of underlining, writing and highlighting. Overall, a very nice clean copy. Book Description An economic revolution is transforming America: the New Mainstream. In this groundbreaking book, Guy Garcia explains how Americans will eat, work, play, learn, and spend money in the twenty-first century-and why any organization that ignores the lessons of the New Mainstream is doomed to fail. Led by the growing statistical and buying power of blacks, Latinos, and Asians, the New Mainstream is a loose coalition of minorities who have been forced to forge their own identity in American culture-even as they use and consume goods and services targeted to the general public. This shift in consumer buying power is not only transforming how products are developed, marketed, and bought, it also illustrates that diversity is the driving force of American capitalism. As Garcia shows, The New Mainstream is both a wake-up call and a road map to this new economic reality. 336 pages. We ship our books in CorgiPack mailers except for unusually large books and multiple books orders. CorgiPack mailers are constructed with a B-flute corrugated fiberboard pad which provides cushioning and corner protection in transit. They're also 100% recyclable. We ship heavier items B-flute corrugated fiberboard or cartons. Your order on its way to you by the next business day!
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