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Selling Out the Church
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by
Philip D Kenneson, James L Street, Stanley M Hauerwas (Foreword by)
Marketing the church is hot. For many church leaders, marketing might even be the first article of their creed, which goes something like this: "We believe that our church determines its identity and mission through the tactics of marketing strategies". Theologians Kenneson and Street offer a thoughtful and provocative protest, with a foreword ...
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