The thoroughly revised Second Edition of Social and Behavioral Aspects of Pharmaceutical Care offers a comprehensive overview of the social-economic aspect of pharmaceutical care. The new edition provides both the pharmacy student and practitioner with established principles from the social and behavioral sciences, along with newer findings and ...
Social and Behavioral Aspects of Pharmaceutical Care takes known social and behavioral science principles and applies them to pharmacy practice. This allows readers who are training to deliver or already delivering pharmaceutical care to enhance their communication, counseling, and patient education skills. While working through this superb text, ...
To mark the 100th anniversary of the founding of the "Ole Miss" School of Pharmacy, noted contributors have gathered to spotlight its unique background. "Pharmacy Education at the University of Mississippi: Sketches, Highlights, and Memories" reviews the trials and triumphs in the fascinating history of the school, exploring a tumultuous century ...
A basic textbook designed for introductory courses in pharmacy for first year students. It provides coverage of the ill person and illness behaviour, current trends in drug therapy, drug abuse, the pharmacy profession, pharmaceutical education, legal aspects, and directions for the future.
Pharmaceutical Marketing in the 21st Century helps professionals in the pharmaceutical field anticipate and prepare for market changes and advances, and it guides them in adjusting their marketing strategies to remain competitive in the coming era. Ideal for product managers, planners, and strategists, this book puts the past twenty years of ...
How will the failures and findings of the past affect this fiercely debated current issue?In the near future, Congress may call for federal provision of outpatient prescription drugs as a benefit of the Medicare program. Prescription Drugs Under Medicare: The Legacy of the Task Force on Prescription Drugs is the story of the very first serious ...
Reflecting the dramatic changes in pharmacy, pharmaceutical education, and the pharmaceutical industry in recent years, this volume focuses on the practice of marketing both prescription and nonprescription medications. In a dozen comprehensive chapters, author Mickey Smith highlights the economic, social, and legal aspects of marketing ...
Concerns ethics in the practice of pharmacy. Among the topics discussed are controversial subjects, such as the abortion pill, euthanasia, mail order pharmacies, commercialism, drug substitution, human experimentation and patient rights.
International Drug Regulatory Mechanisms explores the environment, organisation, structure, functioning, and finance of health systems and pharmaceutical markets in more than 20 different countries. Local experts describe each country's experiences with and lessons learned from the regulation of pharmaceutical products. This book will help ...
Readers of Studies in Pharmaceutical Economics learn the value of economic research in forming health policy while they develop an understanding of the various factors that influence the cost of pharmaceutical care for patients, pharmacists, physicians, and manufacturers. Pharmaceutical economists, product managers, and policymakers learn ...
In the second half of the twentieth century, 20 percent (10,000) of all retail druggists were Rexall. Now there are none, and this book explains why. The Rexall Story: A History of Genius and Neglect shows how a brilliant and successful business/pharmacy venture was allowed to fail through carelessness. From the celebrated genius of Louis Liggett- ...
Explore the nuts and bolts of marketing pharmaceuticals today! Written by leading authorities in the field, Pharmaceutical Marketing: Principles, Environment, and Practice is the fifth in Dr. Mickey Smith's series of books on the subject which began in the 1960s. In this extraordinary book, he and his co-authors examine the principles of ...
In the second half of the twentieth century, 20 percent (10,000) of all retail druggists were Rexall. Now there are none, and this book explains why. The Rexall Story: A History of Genius and Neglect shows how a brilliant and successful business/pharmacy venture was allowed to fail through carelessness. From the celebrated genius of Louis Liggett- ...
This text presents an historical account chronicling the invention, sale, use, and public reaction to such minor tranquillisers as Valium, Librium, and Miltown. Depicting the complexities of tranquillizer use, Smith shows how the minor tranquillisers rose to and fell from popularity among prescribers and takers through the use of research data, ...
Principles of Pharmaceutical Marketing, Third Edition offers the perspectives of both those who teach and those who practice pharmaceutical marketing. This reflects the need for and the effort to provide the most relevant "real world" approach to this complex and fascinating field. This text is designed for undergraduate students in pharmacy whose ...
Pharmaceutical Marketing in the 21st Century helps professionals in the pharmaceutical field anticipate and prepare for market changes and advances, and it guides them in adjusting their marketing strategies to remain competitive in the coming era. Ideal for product managers, planners, and strategists, this book puts the past twenty years of ...
Explore the nuts and bolts of marketing pharmaceuticals today! Written by leading authorities in the field, Pharmaceutical Marketing: Principles, Environment, and Practice is the fifth in Dr. Mickey Smith's series of books on the subject which began in the 1960s. In this extraordinary book, he and his co-authors examine the principles of ...
International Drug Regulatory Mechanisms explores the environment, organisation, structure, functioning, and finance of health systems and pharmaceutical markets in more than 20 different countries. Local experts describe each country's experiences with and lessons learned from the regulation of pharmaceutical products. This book will help ...
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