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BOOKS by W Earl Sasser, Jr.

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The Service Profit Chain: How Leading Companies Link Profit and Growth to Loyalty, Satisfaction, and Value

The Service Profit Chain: How Leading Companies Link Profit and Growth to Loyalty, Satisfaction, and Value more books like this

by James L Heskett, James L Herskett, Earl W Sasser, Jr.

Directly linking profit and growth not only to customer loyalty and satisfaction but to employee productivity, the authors present a step-by-step action plan for managing, marketing, hiring, delivering services, and assessing results. In-depth case examples demonstrate how the best companies have managed in this regard. 50 line drawings.

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Service Breakthroughs: Changing the Rules of the Game

Service Breakthroughs: Changing the Rules of the Game more books like this

by James L Heskett, W Earl Sasser, Jr., Christopher W L Hart

In this title three service management experts show exactly how breakthrough managers have developed a strategic service vision, built loyalty, and positioned their service more successfully than their competitors.

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The Value Profit Chain: Treat Employees Like Customers and Customers Like Employees

The Value Profit Chain: Treat Employees Like Customers and Customers Like Employees more books like this

by James L Heskett, W Earl Sasser, Jr., Leonard A Schlesinger

Drawing on decades of research at the Harvard Business School, the authors show how any company can achieve outstanding growth and profitability by adopting their proven organizing framework: the value profit chain.

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The Service Management Course: Cases and Readings

The Service Management Course: Cases and Readings more books like this

by Earl W. Sasser, W. Earl Sasser, Jr., James L. Heskett

In this companion volume to Service Breakthroughs, Sasser, Hart, and Heskett present 36 in-depth case studies and ten readings which focus on "breakthrough" service providers--firms which have changed the rules of the game in their industries. Designed for classroom adoption in business schools or as a text for in-house corporate training programs ...

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Management of Service Operations: Text, Cases, and Readings more books like this

by W Earl Sasser, Jr.

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Cases in Operations Management: Analysis and Action more books like this

by W Earl Sasser, Jr.

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