Rubin

JEFFREY RUBIN owns a human factors consulting firm specializing in the analysis, design, engineering, and testing of computer-based systems for usability. His clients include AT&T Bell Labs, IBM, and Hewlett-Packard. He was an early member of Bell Labs' Human Performance Technology Center where he developed testing methodologies. A well-known speaker in the field, he has presented for The Society of Technical Communication and the Human Factors Society.