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Business
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by
William M Pride
The Ninth Edition of this bestselling introductory text features a completely up-to-date, comprehensive survey of the functional areas of business: management, marketing, accounting, finance, and information technology. Core topics highlighted within these areas include ethics and social responsibility, forms of business ownership, small business ...
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Marketing
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William M Pride, O C Ferrell
Engaging and motivating students with diverse backgrounds and varied interests in marketing requires stimulating and effective teaching materials--and Pride/Ferrell continues to be the resource of choice for instructors. Combining contemporary coverage of marketing strategies and concepts with real-world examples, Marketing's text and its ...
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Foundations of Marketing
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William M Pride, O C Ferrell
Foundations of Marketing offers a concise, straightforward approach to basic marketing concepts and strategies, while providing instructors with the flexibility to integrate supplemental resources or activities into their courses. Providing comprehensive coverage in a consolidated format, Pride and Ferrell highlight topics in ethics, e-marketing, ...
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Business, Library Edition
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by
William M Pride, Robert Hughes, Jack Kapoor
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Marketing: Concepts and Strategies
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William M Pride
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Business Library Sixth Edition
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William M Pride
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Student Achievement Series: Foundations of Business
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by
William M Pride, Robert Hughes, Jack Kapoor
Student Achievement Series: Foundations of Business provides a brief survey of the major functional areas of business including management, marketing, accounting, finance, and information technology, as well as core topics such as ethics and social responsibility, forms of ownership, small business, and international business. The Student ...
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Foundations of Marketing Express
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William M Pride, O C Ferrell
Marketing Express is a new condensed version of Pride/Ferrell Foundations of Marketing, 3/e. Marketing Express does not include the extra end-of-chapter exercises or introductory materials of Foundations, offering greater flexibility for those who prefer a briefer text with limited pedagogy. Marketing Express includes solid, traditional coverage ...
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Business
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by
Raymond E Forgue, PH.D., William M Pride, Robert Hughes
The Eighth Edition of this bestselling introductory text features a comprehensive, updated survey of all key business functions: management, marketing, accounting, finance, and information technology. Core topics highlighted within these functional areas include ethics and social responsibility, small business concerns, different forms of business ...
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Pride-Ferrell Foundations of Marketing
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William M. Pride
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Business Library Seventh Edition
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William M Pride
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Marketing 2000 Edition Library
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William M Pride
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Marketing: Basic Concepts and Decisions
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William M Pride
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Business, Expanded Version [Student Edition]
by
William M... Pride
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Marketing, Tenth Edition
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Pride
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Chronic Obstructive Pulmonary Disease
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by
P M Calverley (Editor), N B Pride (Editor)
Chronic obstructive pulmonary disease (COPD) is one of the most common respiratory diseases of the developed world and interest in the condition is burgeoning both among physicians encountering the disorder and within the pharmaceutical industry. International guidelines for diagnosis and management have been formulated and our basic understanding ...
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Business Looseleaf Seventh Edition
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William M Pride
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Pride Business (Library Ed) 5ed
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William M Pride
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Business
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by
Robert James Hughes
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Pride Business Looseleaf With Your Guide to a Passkey for Package Ninth Edition
by
William M. Pride
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Pride/Hughes/Kapoor Business: Study Guide
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by
Kathryn W Hegar, William M Pride, Robert J Hughes
Created by Kathryn Hegar (Mountain View College), this guide features 2,500 practice test questions. Three exams per chapter include true/false, matching, multiple-choice questions, and short-answer items--helping students to prepare for real tests by reinforcing concepts from the text. The answers to all objective questions also appear in the ...
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Business Looseleaf Sixth Edition
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William M Pride
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Enhancing knowledge development in marketing.
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by
William M. Pride, G Thomas M. Hult, American Marketing Association
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Pride-Ferrell Marketing: Test Bank
by
William M Pride
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Business: Eighth Edition Instructor's Resource Manual
by
Robert J. Hughes William M. Pride, Jack R. Kapoor
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