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Marketing
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William M Pride, O C Ferrell
Engaging and motivating students with diverse backgrounds and varied interests in marketing requires stimulating and effective teaching materials--and Pride/Ferrell continues to be the resource of choice for instructors. Combining contemporary coverage of marketing strategies and concepts with real-world examples, Marketing's text and its ...
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Business
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William M Pride
The tenth edition of this best-selling introductory text features an up-to-date, comprehensive survey of the functional areas of business: management, marketing, accounting, finance, and information technology. Core topics highlighted within these areas include ethics and social responsibility, forms of business ownership, small business concerns, ...
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Foundations of Marketing
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William M Pride, O C Ferrell
Foundations of Marketing offers a concise, straightforward approach to basic marketing concepts and strategies, while providing instructors with the flexibility to integrate supplemental resources or activities into their courses. Providing comprehensive coverage in a consolidated format, Pride and Ferrell highlight topics in ethics, e-marketing, ...
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Student Achievement Series: Foundations of Business
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William M Pride, Robert Hughes, Jack Kapoor
Student Achievement Series: Foundations of Business provides a brief survey of the major functional areas of business including management, marketing, accounting, finance, and information technology, as well as core topics such as ethics and social responsibility, forms of ownership, small business, and international business. The Student ...
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Marketing: Concepts and Strategies
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William M Pride
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Business, Expanded Version [Student Edition]
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William M... Pride
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Pride/Hughes/Kapoor Business: Study Guide
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Kathryn W Hegar, William M Pride, Robert J Hughes
Created by Kathryn Hegar (Mountain View College), this guide features 2,500 practice test questions. Three exams per chapter include true/false, matching, multiple-choice questions, and short-answer items--helping students to prepare for real tests by reinforcing concepts from the text. The answers to all objective questions also appear in the ...
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Marketing Express
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William M Pride, O C Ferrell
Marketing Express is a new condensed version of Pride/Ferrell Foundations of Marketing, 3/e. Marketing Express does not include the extra end-of-chapter exercises or introductory materials of Foundations, offering greater flexibility for those who prefer a briefer text with limited pedagogy. Marketing Express includes solid, traditional coverage ...
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Pride Business Looseleaf With Your Guide to a Passkey for Package Ninth Edition
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William M. Pride
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Business, Library Edition
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William M Pride, Robert Hughes, Jack Kapoor
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Chronic Obstructive Pulmonary Disease
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P M Calverley (Editor), N B Pride (Editor)
Chronic obstructive pulmonary disease (COPD) is one of the most common respiratory diseases of the developed world and interest in the condition is burgeoning both among physicians encountering the disorder and within the pharmaceutical industry. International guidelines for diagnosis and management have been formulated and our basic understanding ...
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Marketing, Tenth Edition
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Pride
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Marketing, Library Edition
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William M Pride, O C Ferrell
Engaging and motivating students with diverse backgrounds and different interest levels in marketing requires stimulating and effective teaching materials-and Pride/Ferrel continues to be the resource of choice for instructors. Combining contemporary coverage of marketing strategies and concepts with real-world examples, this text and its ...
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Business Library Seventh Edition
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William M Pride
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Business Library Sixth Edition
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William M Pride
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Pride's Business
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William M. Pride
Remastered and edited to achieve complete compatibility with the Eighth Edition, the Audio Review CDs contain 10 to 12 minute summaries of key terms and topics for every chapter.
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Business Looseleaf Seventh Edition
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William M Pride
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Foundations of Business
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William M Pride, Robert J Hughes, Jack R Kapoor
Foundations of Business, 2e provides a brief survey of the major functional areas of business including management, marketing, accounting, finance, and information technology, as well as core topics such as ethics and social responsibility, forms of ownership, small business, and international business. The text is filled with cutting edge content ...
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Business
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by
Raymond E Forgue, PH.D., William M Pride, Robert Hughes
The Eighth Edition of this bestselling introductory text features a comprehensive, updated survey of all key business functions: management, marketing, accounting, finance, and information technology. Core topics highlighted within these functional areas include ethics and social responsibility, small business concerns, different forms of business ...
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Marketing 2000 Edition Library
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William M Pride
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Business
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Robert James Hughes
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Pride-Ferrell Foundations of Marketing
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William M. Pride
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Pride-Ferrell Marketing: Test Bank
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William M Pride
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Pride Business (Library Ed) 5ed
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William M Pride
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Business Looseleaf Sixth Edition
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William M Pride
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