The world's most exciting, fastest-growing new market is where you least expect it: at the bottom of the pyramid. Collectively, the world's billions of poor people have immense untapped buying power. They represent an enormous opportunity for companies who learn how to serve them. Not only can it be done, it is being done--very profitably. What's ...
New competitive realities have ruptured industry boundaries, overthrown much of standard management practice, and rendered conventional models of strategy and growth obsolete. In their stead have come the powerful ideas and methodologies of Gary Hamel and C. K. Prahalad, whose much-revered thinking has already engendered a new language of strategy ...
This book is the new global standard for innovation from the world's most influential management thinker - C.K. Prahalad. From the greatest minds in business today comes a brilliant new blueprint for corporate growth and innovation. With this new landmark work, C.K. Prahalad and M.S. Krishnan suggest a major shift in organizational structure - one ...
"The Future of Competition" argues that in a world in which information is readily available to everyone, the role of the customer has changed dramatically. Once passive recipients of the products and services companies created for them - customers are now active participants who actually co-create the value they receive, from products and ...
This collection of cutting-edge articles will help organizations understand how to build customer loyalty through unique relationship-building strategies, such as partnerships, branding, and superlative customer service.
A great leader is a truly unique animal, possessing both the warmth of a mammal and the cold-blooded toughness of a reptile. Enlightening, encouraging, and filled with incredible anecdotes from the author's own experience, "The Nature of Leadership" explores these characteristics, with examples of leaders ranging from tough-minded Lou Gerstner at ...
Drawing on case studies, a manager of a successful consulting firm shows how crucial revolutionary ideas are to a company's success and encourages co-workers to brain storm together, rather than criticize each others' innovations.
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