Long acknowledged as a classic text on strategy, Sun Tzu's The Art of War has been admired by leaders as diverse as Mao Zedong and General Norman Schwartzkopf. However, written two thousand years ago, the book can be somewhat daunting to the modern reader. Now Mark McNeilly, author of Sun Tzu and the Art of Business, which made Sun Tzu accessible ...
To hand down the wisdom he had gained from years of battles, more than two millenia ago the famous Chinese general Sun Tzu wrote the classic work on military strategy, The Art of War. Because business, like warfare, is dynamic, fast-paced, and requires an effective and efficient use of scarce resources, modern executives have found value in Sun ...
To hand down the wisdom he had gained from years of battles, more than two millenia ago the famous Chinese general Sun Tzu wrote the classic work on military strategy, The Art of War. Because business, like warfare, is dynamic, fast-paced, and requires an effective and efficient use of scarce resources, modern executives have found value in Sun ...
George Washington ranks as one of the great military leaders in history. The character traits he exemplified, and the leadership skills he employed, enabled him to defeat what was then the world's most powerful nation. In this marvelous book, Mark McNeilly shows today's managers how they can learn from Washington's career--both his triumphs and ...
El arte de la guerra de Sun Tzu es una obra clasica sobre estrategia, que ha comprobado su utilidad tanto en situaciones militares como en el ambito de los negocios. McNeilly muestra la forma en que los principios estrategicos de Sun Tzu pueden ser aplicados con exito a las situaciones que enfrentan las organizaciones. En la actualidad, el ...
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