Herman Holtz

HERMAN HOLTZ was a nationally recognized authority on business and consulting, and the author of more than forty-five business and professional books. DAVID ZAHN is a preeminent authority on consulting. He is the cofounder of Clow Zahn Associates, a consultancy whose clients have included Kraft, Coors, Hallmark, RJ Reynolds, Johnson & Johnson, Campbell's, Tropicana, Dr. Pepper, Ocean Spray, Nabisco, and many others.