The fifth edition of this work on how to create successful advertising features new coverage on small businesses with limited revenues, non-profit advertising, as well as techniques of headlines, illustrations and layouts. There is also new information useful to smaller businesses.
Two long-lost volumes from the classic Beat period. "Tau" is Philip Lamantia's mystical second collection of poems, originally slated for publication in 1955, but suppressed by the poet due to his evolving religious beliefs. "Journey to the End" contains the poems of the legendary John Hoffman (19281952), whose poems were read by Lamantia in 1955 ...
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