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1. Seeing Is Believing
by Dr. Arthur Asa Berger
"Seeing is Believing: An Introduction to Visual Communication" uses semiotic theory, psychoanalytic theory and other theories to deal with various ... More
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2. Reflections of an American Composer
by Arthur Berger
A book of memoirs and essays by notable composer, critic and teacher Arthur Berger. The author writes vividly about the music scenes in New York, ... More
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3. Agitpop: Political Culture and Communication Theory
by Arthur Berger
In this entirely sophisticated and scholarly account of political culture, Arthur Asa Berger shows how the variety of cultural preferences creates ... More
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6. Seeing Is Believing: An Introduction to Visual Communication
by Dr. Arthur Asa Berger
"Seeing is Believing" uses semiotic and psychoanalytic concepts to help readers gain an understanding of the way we find meaning in visual phenomena ... More
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7. Die Bronzezeit in Ober- und Mittelfranken
by Arthur Berger
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8. Der Hesselberg : Funde und Ausgrabungen bis 1985
by Arthur Berger
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9. Neuseeland - Auf Den Spuren Der Maori
by Arthur Berger
Aotearoa" nennen die Maori Neuseeland, ihren Inselstaat, welcher auf eine kriegerische wie mystische Vergangenheit zur ckblickt. Auf seiner Reise vom ... More
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10. Media and Communication Research: An Introduction to Qualitative and Quantitative Approaches
by Dr. Arthur Asa Berger
Arthur Asa Berger employs his signature style - a practical focus, the use of numerous examples, a step-by-step approach, and humor - in his latest ... More
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11. Media Analysis Techniques
by Dr. Arthur Asa Berger
List of all editionsIn Media Analysis Techniques, the author offers clear, concise explanations of the four basic perspectives - Marxist, psychoanalytic, semiological ... More
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12. Media and Society: A Critical Perspective
by Dr. Arthur Asa Berger
List of all editionsMedia and Society is a lively, illustrated introduction to the role that mass media--and the messages and texts they carry--play in our lives and our ... More
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13. Ads, Fads, and Consumer Culture: Advertising's Impact on American Character and Society
by Dr. Arthur Asa Berger
List of all editionsAds, Fads, and Consumer Culture is an engaging cultural studies critique of advertising and its impacts on American society. Arthur Asa Berger looks ... More
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14. Cultural Criticism: A Primer of Key Concepts
by Dr. Arthur Asa Berger
List of all editionsIn this guide to cultural criticism, Arthur Asa Berger presents complex concepts in jargon-free language, making the book an ideal introductory text. ... More
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15. Narratives in Popular Culture, Media, and Everyday Life
by Dr. Arthur Asa Berger
List of all editionsArthur Asa Berger elucidates narrative theory and applies it to readers' everyday experiences with popular forms of mass media. This unique book ... More
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17. Media Research Techniques
by Dr. Arthur Asa Berger
List of all editionsThis readable, well-organized text is a beginner's guide to undertaking applied or practical research in media studies. The book has an introduction ... More
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18. What Objects Mean: An Introduction to Material Culture
by Dr. Arthur Asa Berger
List of all editionsObjects, artifacts, and other forms of material culture are studied in many different parts of the university. Yet, to date, there has been no ... More
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19. Improving Writing Skills: Memos, Letters, Reports, and Proposals
by Dr. Arthur Asa Berger
List of all editionsThis brief, practical guide illustrates the most common kinds of business correspondence that a university professor is required to produce and ... More
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20. Bloom's Morning: Coffee, Comforters and the Secret Meaning of Everyday Life
by Dr. Arthur Asa Berger
List of all editionsCrossing Freud's "Interpretation of Dreams" with Joyce's "Ulysses" and Barthe's "Mythologies", this work, through a series of vignettes, presents a ... More
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21. Media and Communication Research Methods: An Introduction to Qualitative and Quantitative Approaches
by Dr. Arthur Asa Berger
List of all editionsIn this new edition, Arthur Asa Berger employs his signature style-a practical focus, the use of numerous examples, a step-by-step approach, and ... More
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22. Essentials of Mass Communication Theory
by Dr. Arthur Asa Berger
List of all editionsThis comprehensive resource on mass communication theory is structured around the key conceptual areas of text, audience, media, production and ... More
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23. The Mass Comm Murders: Five Media Theorists Self-Destruct
by Dr. Arthur Asa Berger
List of all editionsThe Mass Comm Murders is a novel way (both literally and figuratively) to introduce students to mass communication theory. Highlighting theories from ... More
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24. Popular Culture Genres: Theories and Texts
by Dr. Arthur Asa Berger
List of all editionsAn introduction to genre analysis, this highly readable volume presents key concepts in an accessible manner for undergraduate courses in film, TV, ... More
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25. Durkheim Is Dead!: Sherlock Holmes Is Introduced to Social Theory
by Dr. Arthur Asa Berger
List of all editionsIn this sociology textbook/mystery novel, students can join Sherlock Holmes and Watson as they discover a new area ripe for acrimony and intrigue: ... More







