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1.
Marketing Management – Hardcover (2011)
Prentice Hall, Upper Saddle River
ISBN-13: 9780132102926 / ISBN: 0132102927
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2.
Principles of Marketing – Paperback (2011)
Prentice Hall, Upper Saddle River
ISBN-13: 9780132167123 / ISBN: 0132167123
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3.
Advertising and Promotion: An Integrated Marketing Communications Perspective – Hardcover (2011)
Irwin/McGraw-Hill, New York, NY
ISBN-13: 9780073404868 / ISBN: 0073404861
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4.
Preface to Marketing Management – Trade paperback (2012)
Irwin/McGraw-Hill, New York, NY
ISBN-13: 9780078028847 / ISBN: 0078028841
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5.
Retailing Management – Hardcover (2011)
Irwin/McGraw-Hill, New York, NY
ISBN-13: 9780073530024 / ISBN: 0073530026
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6.
Advertising and Integrated Brand Promotion – Hardcover (2011)
South Western Educational Publishing
ISBN-13: 9780538473323 / ISBN: 0538473320
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7.
International Marketing – Trade paperback (2008)
Atomic Dog Publishing
ISBN-13: 9781426628467 / ISBN: 1426628463
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9.
Purple Cow: Transform Your Business by Being Remarkable – Hardcover (2003)
Portfolio, New York, NY
ISBN-13: 9781591840213 / ISBN: 159184021X
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10.
Supply Chain Management – Hardcover (2012)
Prentice Hall, Upper Saddle River
ISBN-13: 9780132743952 / ISBN: 0132743957
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11.
Contemporary Marketing – Hardcover (2011)
Cengage Learning
ISBN-13: 9781111221782 / ISBN: 1111221782
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12.
Sales Force Management – Hardcover (2010)
Irwin/McGraw-Hill, New York, NY
ISBN-13: 9780073404851 / ISBN: 0073404853
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13.
Advertising & IMC: Principles & Practice – Hardcover (2011)
Prentice Hall, Boston, MA
ISBN-13: 9780132163644 / ISBN: 0132163640
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14.
Global Marketing – Hardcover (2012)
Prentice Hall, Upper Saddle River
ISBN-13: 9780132719155 / ISBN: 0132719150
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15.
Marketing Research – Hardcover (2009)
Prentice Hall, Upper Saddle River, NJ
ISBN-13: 9780136027041 / ISBN: 0136027040
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16.
Marketing Channels – Hardcover (2011)
Cengage Learning
ISBN-13: 9780324316988 / ISBN: 0324316984
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17.
Consumer Behavior: Buying, Having, and Being – Hardcover (2010)
Prentice Hall, Upper Saddle River, NJ
ISBN-13: 9780136110927 / ISBN: 0136110924
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19.
Strategic Marketing Problems – Hardcover (2012)
Prentice Hall, Upper Saddle River
ISBN-13: 9780132747257 / ISBN: 0132747251
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20.
Essentials of Marketing Research – Trade paperback (2009)
Irwin/McGraw-Hill, New York, NY
ISBN-13: 9780073404820 / ISBN: 0073404829
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21.
Strategic Marketing for Nonprofit Organizations – Trade paperback (2007)
Prentice Hall, Upper Saddle River, NJ
ISBN-13: 9780131753723 / ISBN: 013175372X
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22.
Foundations of Marketing – Trade paperback (2010)
South Western Educational Publishing
ISBN-13: 9781439039441 / ISBN: 1439039445
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24.
Sell (with Coursemate Printed Access Card) – Trade paperback (2012)
Cengage Learning
ISBN-13: 9781133188322 / ISBN: 113318832X
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25.
Supply Chain Management: Strategy, Planning, and Operation – Hardcover (2009)
Prentice Hall, Boston, MA
ISBN-13: 9780136080404 / ISBN: 0136080405

