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Communication Research Methods - Merrigan, Gerianne, and Huston, Carole Logan

Effective argumentation is at the very heart of communication--and, as authors Gerianne Merrigan and Carole L. Huston demonstrate, is a key component to understanding and conducting communication research. Using clear, jargon-free language, concrete examples, and highly visual pedagogy, Communication Research Methods introduces a full range of ...

Communication Research Methods 2014, Oxford University Press, USA

ISBN-13: 9780199338351

3rd Revised edition

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