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This reference shows anyone selling design the best ways to find clients, develop lasting relationships with them, and maximize sales. It explains ... More

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"This material is based on the DOC/ITA publication of A basic guide to exporting, 10th ed."--T.p. verso.

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This book is designed to help firms learn the costs and risks associated with exporting, and develop a strategy for success.

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The first guide to selling art independently This comprehensive resource shows artists how to make a living from their art--without relying on ... More

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This 8th edition features all-new material. It includes brand-new chapters on sales promotion analysis utilizing scanner data, sales promotion law, ... More

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-- This definitive work is the bible for all marketers who are looking for an all-in-one reference to show them the way. -- Shrinking advertising and ... More

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Noted arts management consultant Alvin H. Reiss details marketing and fundraising strategies of enormous value to all arts organizations. Drawing on ... More

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Expert guidance on selling graphic design, in print and online Attract today's savvy design clients! A veteran designer who turned his small ... More

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An expert explains how to set up a profitable telemarketing operation. Begins with discussion of proper marketing goals, factors for success, ... More

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A must for entrepreneurs who want to successfully start and grow their own business. Teaches how to capitalize on customers' feelings of satisfaction ... More

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"All the procedures and techniques that every commercial artist should know". -- Pinwheel. Covers every phase in the process, including drafting ... More

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The reference book on selling your own home and saving thousands by avoiding commission fees. This book teaches you how to price the property, show ... More

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At no time in recent memory has it been so hard to sell a home. But for many sellers, the hardest part is making little or no profit on the sale--or ... More

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