Pop!: Stand Out in Any Crowd

by

Pop!: Stand Out in Any Crowd - Horn, Sam

From the author of "Tongue Fu!" comes a unique and inspiring guide to jumpstart creativity and make ideas pop. Horn identifies what makes an idea, message, or product break out, and presents a simple and proven process to create one-of-a-kind ideas, products, and messages that pop into consumers' imaginations.

Pop!: Stand Out in Any Crowd 2006, Perigee Books

ISBN-13: 9780399532764

Hardcover

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