"iCon" takes a look at the most astounding figure in a business era noted for its mavericks, oddballs, and iconoclasts. Drawing on a wide range of sources, Jeffrey Young and William Simon provide new perspectives on the legendary creation of Apple, detail Jobs's meteoric rise, and the devastating plunge that left him not only out of Apple, but out ...
"iCon" takes a look at the most astounding figure in a business era noted for its mavericks, oddballs, and iconoclasts. Drawing on a wide range of sources, Jeffrey Young and William Simon provide new perspectives on the legendary creation of Apple, detail Jobs's meteoric rise, and the devastating plunge that left him not only out of Apple, but out of the computer-making business entirely. This unflinching and completely unauthorized portrait reveals both sides of Jobs's role in the remarkable rise of the Pixar animation studio, also re-creates the acrimony between Jobs and Disney's Michael Eisner, and examines Jobs's dramatic his rise from the ashes with his recapture of Apple. The authors examine the takeover and Jobs's reinvention of the company with the popular iMac and his transformation of the industry with the revolutionary iPod. "iCon" is must reading for anyone who wants to understand how the modern digital age has been formed, shaped, and refined by the most influential figure of the age-a master of three industries: movies, music, and computers.
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I read this a while ago and wow, this book really gives you a good look at the man Steve Jobs, and it isn't biased from what I could see. It talks in detail about his rise to fame with Apple in the beginning and his fall and start again with NeXT and then with Pixar(very interesting story behind this, that the book covers).
I liked this book greatly for the detail and unbiasedness(if thats a word) and just for the shear information conveyed, it was not boring at all.
I would recommend this book for anyone, if you want to know more about Steve Jobs or if you want to start your own business or if your just bored and looking for something to do.
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