Cutting Edge Advertising II: How to Create the World's Best Print for Brands in the 21st Century

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Cutting Edge Advertising II: How to Create the World's Best Print for Brands in the 21st Century - Aitchison, Jim

The top global guide to print advertising has been fully updated with breakthrough work and new advice from the world's leading creative agencies in the United States, Britain, Australia, Asia, Europe, and South Africa. The text includes step-by-step techniques for creating brilliant advertising--from research and strategy through concept, design, ... Read More

Cutting Edge Advertising II: How to Create the World's Best Print for Brands in the 21st Century 2005, Prentice Hall

ISBN-13: 9789812445575

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