Call of the Mall: The Geography of Shopping by the Author of Why We Buy

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Call of the Mall: The Geography of Shopping by the Author of Why We Buy - Underhill, Paco

Nothing exemplifies shopping more than the mall, America's gift to personal consumption. This book is about the shopping mall as a dipstick reading on the commercial and social culture. It examines how people use it, what it means, why it works when it does, and why it fails when it fails.

Call of the Mall: The Geography of Shopping by the Author of Why We Buy 2005, Simon & Schuster, New York, NY

ISBN-13: 9780743235921

Trade paperback

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Call of the Mall: The Geography of Shopping by the Author of Why We Buy 2004, Simon & Schuster, New York, NY

ISBN-13: 9780743235914

Hardcover

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