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Blink: The Power of Thinking Without Thinking


From the author of The Tipping Point, Malcolm Gladwell's international bestseller Blink: The Power of Thinking Without Thinking is a revolution in the understanding of the mind. An art expert sees a ten-million-dollar sculpture and instantly spots it's a fake. A marriage analyst knows within minutes whether a couple will stay together. A fire-fighter suddenly senses he has to get out of a blazing building. A speed dater clicks with the right person...This book is all about those moments when we 'know' something without knowing why. Here Malcolm Gladwell explores the phenomenon of 'blink', showing how a snap judgement can be far more effective than a cautious decision. By trusting your instincts, he reveals, you'll never think about thinking in the same way again. "Trust my snap judgement, buy this book: you'll be delighted". (The New York Times). "Compelling, fiendishly clever". (Evening Standard). "Brilliant ...the implications for business, let alone love, are vast". (Observer). "Superb ...this wonderful book should be compulsory reading". (New Statesman). "Blink might just change your life". (Esquire). "Should you buy this book? You already know the answer to that". (Independent on Sunday). Author, journalist, cultural commentator and intellectual adventurer, Malcolm Gladwell is a staff writer for the New Yorker magazine. His first book The Tipping Point captured the world's attention with its theory that a curiously small change can have unforeseen effects. His other international bestselling books are Outliers, which looks at the stories of exceptional individuals and reveals the secrets of their success, Blink: The Power of Thinking Without Thinking and What The Dog Saw, a collection of his most provocative and entertaining New Yorker pieces. Hide synopsis

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Reviews of Blink: The Power of Thinking Without Thinking

Overall customer rating: 4.667
Gilbert S


by Gilbert S on Jan 30, 2014

An interesting read. Would recommend this book for your enlightenment. More

Excellent book

by on Jun 21, 2012

As I continue to read, this is another book to add to your library.. More

Julie Z

Great Read

by Julie Z on May 24, 2012

I bought this book for my husband. He had borrowed the book from a friend and loved it so much he wanted his own copy. I gave it to him for his Birthday. More


Excellent Insights into Human Perception

by WayneBNorris on Jun 1, 2010

Gladwell is a very readable, incisive writer. He presents and analyzes a lot of results of very good science on human cognition and understanding that may be new to most readers. The announced purpose is to discuss how humans make successful snap judgments, both correct and incorrect. While he ... More


Fascinating read!

by bsc1 on Jan 4, 2009

You won't know yourself until you read this book. Find out how you make up your mind about a lot of things--and how fast. More

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