Radio Active: Advertising and Consumer Activism, 1935-1947

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Radio Active: Advertising and Consumer Activism, 1935-1947 - Newman, Kathy M

"Irate listeners attacking anti-union advertisers, boycotts of soap operas, a bitter ex-federal official who took up the cause of consumers--Newman brings us all of this and more, revealing in her stunning new book how twentieth-century consumers--especially women--contested commercial radio in its glory years. With tremendous clarity and ... Read More

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