Marketing Public Relations-95-C

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Marketing Public Relations-95-C - Henry, Rene A

This text provides a step-by-step methodology for planning and implementing a marketing public-relations programme. It is designed for those who are new to business and those who have been practicing public relations for years. Checklists are included.

Marketing Public Relations-95-C 1995, Iowa State Press

ISBN-13: 9780813822082

Hardcover

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