Into--And Out Of--The Gap: A Cautionary Account of an American Retailer

by

Into--And Out Of--The Gap: A Cautionary Account of an American Retailer - Nevaer, Louis E V

A remarkable, lively account of how Gap launched the "antifashion" look of the 1970s but by the end of the 1990s was being repudiated by precisely the market it once rode to success.

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