The Fat Firm - Murphy, Stuart J, and Sinha, Prabha, and Zoltners, Andris A, Dr., PH.D, and Shinha, Prabha

Packed with cartoons, The Fat Firm is an informative, serious and often funny look at how modern businesses get sluggish and out-of-shape. The book gives advice and provides strategies for firms that need to get and stay fit.

The Fat Firm 1997, McGraw-Hill Trade, New York, NY

ISBN-13: 9780070443921