Description:Very good. Light wear to edges and pages. Cover and spine show...Very good. Light wear to edges and pages. Cover and spine show no easily noticeable damage. A tradition of southern quality and service. All books guaranteed at the Atlanta Book Company.
Description:Good. This book has a light amount of wear to the pages, cover...Good. This book has a light amount of wear to the pages, cover and binding. Blue Cloud Books-Hot deals from the land of the sun.
Description:Fine+ in Fine+ dust jacket. 1885070209. Appears to be new book...Fine+ in Fine+ dust jacket. 1885070209. Appears to be new book in as new condition.; 1.5 x 9.75 x 6.75 Inches; 346 pages; Find out how to get your share of the big-spending and fast-growing teen marketing in this best-selling book. The author, dubbed "the teenage marketing guru" by BusinessWeek, has put his years of experience as a researcher and marketing consultant into this book, which is based on extensive surveys and focus groups with teens around the country. Using real-life examples, Wise Up to Teens shows you what brands teen boys and girls prefer, what words to use in advertising to teens, what media teens recommend you use, how much influence teens have over what their parents buy, how teen boys and girls differ on social issues, the five rules advertisers should follow to appeal to teens, etc.
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