Spin Selling - Rackham, Neil (Preface by)

Based on the largest research project ever undertaken in the field--over 35,000 sales calls over 12 years--S.P.I.N. Selling shows why major sales require a new and different set of skills from those that have always been used for small sales.

Spin Selling 2000, Highbridge Company, Saint Paul, MN

ISBN-13: 9781565114203

; 3 Hours on 3 CDs edition Abridged

Audiobook CD

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Spin Selling 1998, Highbridge Company, Saint Paul, MN

ISBN-13: 9781565112605

, edition Abridged

Audiobook cassette

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Spin Selling 1988, McGraw-Hill Companies, New York, NY

ISBN-13: 9780070511132

Hardcover

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