Revenue Management - Cross, Robert G

From the man the "Wall Street Journal" hailed as "the guru of Revenue Management" come revolutionary ways to recover from the after effects of downsizing and refocus your business on growth. Using case studies from a variety of industries, small businesses and nonprofit organizations, Cross describes methods that managers can use to increase ...

Revenue Management 1997, Crown Business, New York

ISBN-13: 9780767900331

Trade paperback

Revenue Management 1996, Broadway Books, New York, NY

ISBN-13: 9780553067347