Pricing: Making Profitable Decisions

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Pricing: Making Profitable Decisions - Monroe, Kent B

Pricing, 3/e, synthesizes economic and marketing principles with accounting and financial information to provide a basis for analyzing pricing alternatives within legal and corporate constraints. This revision of this classic text brings readers an understandable writing style, a more complete discussion of the quantitative issues, and a greater ... Read More

Pricing: Making Profitable Decisions 2003, Irwin/McGraw-Hill

ISBN-13: 9780071198608

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Pricing: Making Profitable Decisions 2002, Irwin/McGraw-Hill

ISBN-13: 9780072528817

Hardcover

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Pricing: Making Profitable Decisions 1990, McGraw-Hill Companies

ISBN-13: 9780070427822

Hardcover

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Pricing: Making Profitable Decisions 1979, McGraw-Hill Companies

ISBN-13: 9780070427808

Hardcover

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