The Meme Machine - Blackmore, Susan J, and Dawkins, Richard (Foreword by)

A meme is any idea, behavior, or skill that can be transferred from one person to another by imitation. In this book, Blackmore discusses the theory of "memetic selection"--survival of the fittest among competitive ideas down through the generations--to strive for a new understanding of the evolution of our minds and cultures.

The Meme Machine 2000, Oxford University Press, USA

ISBN-13: 9780192862129

Revised edition

Trade paperback

The Meme Machine 1999, Oxford University Press, USA, Oxford, England

ISBN-13: 9780198503651