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Marketing for Dummies - Hiam, Alexander

The perfect starter for beginning marketing associates and more experienced managers looking for up-to-date information on the latest buzz in marketing. This reference cuts through all the hype and takes a practical approach to understanding and applying key marketing concepts such as positioning, pricing, product placement, budgeting, and brand ... Read More

Marketing for Dummies 2014, For Dummies

ISBN-13: 9781118880807

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Marketing for Dummies 2009, For Dummies, Hoboken, NJ

ISBN-13: 9780470502105

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Marketing for Dummies 2007, HarperAudio, New York, NY

ISBN-13: 9780061374326

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Marketing for Dummies 2004, Wiley Publishing, Hoboken, NJ

ISBN-13: 9780764556005

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Marketing for Dummies. 1997, For Dummies

ISBN-13: 9781568846996

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