Find Your Next Favorite Book
Save up to $20
Our Money-Back Guarantee

Global Marketing: Foreign Entry, Local Marketing and Global Management

by

"Johansson's Global Marketing, 4/e", utilizes a three-pronged framework to organize the discussion of how to conduct global business: Foreign Entry, ... Show synopsis

Show Alternate Editions
Change currency

Reviews of Global Marketing: Foreign Entry, Local Marketing and Global Management

Write this item's first Alibris review Review it now

Discussions about Global Marketing: Foreign Entry, Local Marketing and Global Management

Start a new discussion
  1. What's on your mind? Review post guidelines

Join Today!

Share your ideas with other community members

Create account

Already a member?

Log in now

Get $300 in coupons and other goodies. Sign up for newsletter No, thank you.

You're signed up (and we you). Watch for our Welcome e-mail and your first coupon. Thanks!