Getting Into Your Customer's Head: 8 Secret Roles of Selling Your Competitors Don't Know

by ,

Write The First Customer Review
Getting Into Your Customer's Head: 8 Secret Roles of Selling Your Competitors Don't Know - Davis, Kevin, and Blanchard, Kenneth, PH.D. (Foreword by)

Today's buyers are tougher, more knowledgeable and more willing to play hardball than ever before. This practical, field-tested guide demonstrates that understanding the customer is the key to making the sale. With an introduction by Dr. Ken Blanchard, co-author of The One Minute Manager, this is a unique book on selling for sales professionals ... Read More

Getting Into Your Customer's Head: 8 Secret Roles of Selling Your Competitors Don't Know 1996, Crown Business, New York, NY

ISBN-13: 9780812926286

Hardcover

Select